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DOI
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Journal
Affiliation
ISSN
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How Do Sales in High-Tech Firms React to Changes in Expenses? Evidence from Finland
(Articles)
Erkki K. Laitinen
Theoretical Economics Letters
Vol.14 No.5
, September 12, 2024
DOI:
10.4236/tel.2024.145085
110
Downloads
546
Views
Citations
The Collaborative Development of Bilingual Live Streaming in Enabling the International Communication of Intangible Cultural Heritage and Rural Revitalization
(Articles)
Wen Yang
,
Chunling Lin
,
Hui Zhu
Open Access Library Journal
Vol.12 No.5
, May 31, 2025
DOI:
10.4236/oalib.1113358
57
Downloads
504
Views
Citations
Post-Sales Service Quality and Brand Image as Predictors of Customer Loyalty in Malaysia’s Automotive Sector
(Articles)
Wan Afezah Wan Abdul Rahman
,
Zainil Hanim Saidin
Open Journal of Social Sciences
Vol.13 No.8
, August 14, 2025
DOI:
10.4236/jss.2025.138019
186
Downloads
914
Views
Citations
Research on the Impact of Remote Working on the Work-Life Balance of Marketers
(Articles)
Ge Jin
,
Xiaotun Chen
Open Journal of Business and Management
Vol.13 No.6
, November 20, 2025
DOI:
10.4236/ojbm.2025.136226
105
Downloads
825
Views
Citations
Pop Culture Meets Pigskin: The Swift-Kelce Effect on NFL Jersey Sales
(Articles)
Elisabeth A. Arthur
Open Journal of Business and Management
Vol.14 No.2
, March 6, 2026
DOI:
10.4236/ojbm.2026.142057
51
Downloads
324
Views
Citations
Structural Holes and Banner-Ad Click-Throughs
(Articles)
Starling David Hunter III
,
Ravi Chinta
Technology and Investment
Vol.4 No.1
, February 26, 2013
DOI:
10.4236/ti.2013.41005
5,291
Downloads
8,381
Views
Citations
Contract Manufacturer’s Encroachment Strategy Considering Advertising Effort
(Articles)
Jing Shi
Journal of Service Science and Management
Vol.13 No.2
, April 3, 2020
DOI:
10.4236/jssm.2020.132015
788
Downloads
2,006
Views
Citations
Research on Advertising Volume, Pricing and Promotion Strategies of the Online Video Platform
(Articles)
Hao Wu
,
Deqing Tan
Journal of Mathematical Finance
Vol.13 No.4
, November 27, 2023
DOI:
10.4236/jmf.2023.134028
393
Downloads
1,701
Views
Citations
Optimal Investment in Advertising and Quality to Mitigate a Possible Product-Harm Crisis
(Articles)
Francesco Moresino
Open Journal of Business and Management
Vol.12 No.3
, April 22, 2024
DOI:
10.4236/ojbm.2024.123074
147
Downloads
740
Views
Citations
A Survey of Alcohol Consumption in African Countries, 2019
(Articles)
Amadu Jacky Kaba
Sociology Mind
Vol.15 No.5
, September 24, 2025
DOI:
10.4236/sm.2025.155018
61
Downloads
2,114
Views
Citations
Exploring the Future Trends of Digital Advertising in Emerging Markets: Insights from Palestine and Jordan
(Articles)
Hamdi Sadeh
Open Access Library Journal
Vol.13 No.1
, January 16, 2026
DOI:
10.4236/oalib.1114800
158
Downloads
1,273
Views
Citations
The Impact of Generative Artificial Intelligence in Advertising on Multi-Generational Purchase Intentions: An Empirical Study in China
(Articles)
Nada Essam Ahmed Fouad Shoukery
Open Journal of Business and Management
Vol.14 No.2
, March 26, 2026
DOI:
10.4236/ojbm.2026.142070
120
Downloads
817
Views
Citations
Predisposed Agency: A New Term for Free Will Because Our Will Isn’t So Free
(Articles)
Randall S. Firestone
Open Journal of Philosophy
Vol.13 No.4
, September 28, 2023
DOI:
10.4236/ojpp.2023.134040
237
Downloads
1,798
Views
Citations
Pictorial and Documentary Guide for Research, Teaching, and Education through Astronomy, Physics, and Mathematics Pursued under the Umbrella of the United Nations (1974-2024)
(Articles)
Hans J. Haubold
,
Arak M. Mathai
Creative Education
Vol.16 No.7
, July 24, 2025
DOI:
10.4236/ce.2025.167061
75
Downloads
532
Views
Citations
Impacts of COVID-19 on the Garment Sector of Bangladesh
(Articles)
Md. Sharif Hossain
,
Shah Alam
American Journal of Industrial and Business Management
Vol.12 No.3
, March 31, 2022
DOI:
10.4236/ajibm.2022.123026
846
Downloads
9,328
Views
Citations
Public Medication and Health Services Demand in Greece: The Relationship between Generics and Prototype Drugs
(Articles)
Karolos-Karampet Avakian
,
Spyros Missiakoulis
,
Kanellos Toudas
Theoretical Economics Letters
Vol.14 No.3
, June 26, 2024
DOI:
10.4236/tel.2024.143054
131
Downloads
701
Views
Citations
Impact of Data Engineering and Sales and Operations Planning on Supply Chain Efficiency in a FMCG: A Case Study of UAC Foods
(Articles)
Uchenna Ogbonna
,
Akintunde Agbonde
Open Journal of Business and Management
Vol.12 No.6
, November 15, 2024
DOI:
10.4236/ojbm.2024.126211
171
Downloads
1,130
Views
Citations
How Are the Decisions of Female Consumers Effected?
(Articles)
Ziyi Zeng
Open Journal of Social Sciences
Vol.11 No.4
, April 11, 2023
DOI:
10.4236/jss.2023.114002
272
Downloads
2,033
Views
Citations
Direct Mechanisms, Menus and Latent Contracts
(Articles)
Gwenaёl Piaser
Modern Economy
Vol.1 No.1
, June 7, 2010
DOI:
10.4236/me.2010.11005
3,249
Downloads
6,711
Views
Citations
Principal-Agent Theory Based Risk Allocation Model for Virtual Enterprise
(Articles)
Min Huang
,
Guike Chen
,
Wai-Ki Ching
,
Tak Kuen Siu
Journal of Service Science and Management
Vol.3 No.2
, June 29, 2010
DOI:
10.4236/jssm.2010.32030
6,050
Downloads
11,359
Views
Citations
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