Cross-Cultural Marketing - Articles - Scientific Research Publishing

Research on the International Communication Capability and External Discourse System Construction of the Northern Frontier Culture (Articles)

Lei Yang, Shuangshuang Shi

Open Journal of Social Sciences Vol.13 No.5, May 27, 2025

DOI: 10.4236/jss.2025.135021 99 Downloads 591 Views Citations
The Cultural Rethinking of Multidimensional Comparison between English and Chinese Lexicons—The Case of Word Families Containing “rén (人)” Morphemes (Articles)

Shiyuan Li, Zihan Yu, Ru Geng, Xixiang Zhan, Ting Zhang

Open Journal of Modern Linguistics Vol.15 No.3, June 18, 2025

DOI: 10.4236/ojml.2025.153032 106 Downloads 686 Views Citations
A Study on the Integration of “Sitcom-Based” Teaching Methodology into Junior High School English Classroom from the Perspective of Cross-Cultural Thinking Education (Articles)

Chong Liu, Ting Huang

Open Journal of Social Sciences Vol.13 No.7, July 24, 2025

DOI: 10.4236/jss.2025.137025 85 Downloads 519 Views Citations
AI-Facilitated Cross-Cultural Business Communication: Translation Efficiency, Challenges, and Implications (Articles)

Yingying Bao, Xiaoli Huang

Open Access Library Journal Vol.12 No.7, July 31, 2025

DOI: 10.4236/oalib.1113806 119 Downloads 1,261 Views Citations
A Cross-Cultural Cognitive Study of Multimodal Metonymy in International News Cartoons (Articles)

Xiaoxuan Yang

Open Access Library Journal Vol.12 No.8, August 5, 2025

DOI: 10.4236/oalib.1113889 61 Downloads 479 Views Citations
Jiangxi’s Resistance War: Translation, Dissemination, and Global Reception (Articles)

Shubin Chen, Liping Wu

Open Journal of Social Sciences Vol.13 No.8, August 15, 2025

DOI: 10.4236/jss.2025.138026 73 Downloads 431 Views Citations
Cultural Mirror: Cognitive Conflicts of Malay Employees in Chinese Enterprises toward the “Solo Expatriation” Culture (Articles)

Yawei Chen

Open Journal of Social Sciences Vol.13 No.11, October 30, 2025

DOI: 10.4236/jss.2025.1311001 62 Downloads 350 Views Citations
A Multimodal Metaphor Perspective on the Globalization of English Translations of Chinese Children’s Picture Books: A Case Study of Book Covers (Articles)

Chen Yang

Open Access Library Journal Vol.13 No.2, February 12, 2026

DOI: 10.4236/oalib.1114867 47 Downloads 331 Views Citations
Do Iranian and Canadian Females Make Different Personal Decisions? (Articles)

Mahin Tavakoli

Sociology Mind Vol.2 No.1, January 14, 2012

DOI: 10.4236/sm.2012.21016 5,108 Downloads 9,869 Views Citations
Language Skills and Secretarial Management in Human Resource Profession and Practice (Articles)

Stephany Abokzele Adongo

Voice of the Publisher Vol.11 No.1, March 11, 2025

DOI: 10.4236/vp.2025.111008 106 Downloads 586 Views Citations
The Effects of Leadership Quality on Organizational Success: Insights from Private International Schools (Articles)

James McLaughlin

Open Journal of Leadership Vol.14 No.3, September 25, 2025

DOI: 10.4236/ojl.2025.143023 136 Downloads 1,101 Views Citations
Is E-Marketing the Future of Marketing Field (Articles)

Paulus H. A. Andreki, Rashad Yazdanifard

American Journal of Industrial and Business Management Vol.4 No.7, July 9, 2014

DOI: 10.4236/ajibm.2014.47040 10,887 Downloads 19,791 Views Citations
The Effect of Phenomenon in Social Media Marketing Activities (Articles)

Dilek Kiraz, Murat Basal

Open Journal of Business and Management Vol.12 No.2, March 21, 2024

DOI: 10.4236/ojbm.2024.122051 819 Downloads 3,904 Views Citations
Exploration and Innovation: Cultural Marketing for Jewelry Brands Research on Model Innovation (Articles)

Xueli Zhang, Yarou Li, Yixin Zhong, Shuai Wang

Advances in Journalism and Communication Vol.12 No.2, June 28, 2024

DOI: 10.4236/ajc.2024.122019 348 Downloads 2,878 Views Citations
Guerrilla Marketing—Innovative or Parasitic Marketing? (Articles)

Gerd Nufer

Modern Economy Vol.4 No.9A, August 15, 2013

DOI: 10.4236/me.2013.49A001 14,335 Downloads 27,191 Views Citations
This article belongs to the Special Issue on Marketing Management
A Study on the Performance of SMEs through Entrepreneurial Marketing Dimensions (Articles)

Iftekhar Mahfuz, Md. Mamun Habib, Shahedul Islam, Aidah Rasanat Islam, Irin Nahar Maghnolia Shara

Journal of Service Science and Management Vol.18 No.2, March 27, 2025

DOI: 10.4236/jssm.2025.182007 229 Downloads 2,077 Views Citations
Research on the Application of the “Cross-Cultural Role Play” into “Sitcom-Based” English Teaching Methodology from the Perspective of Speech Act Theory (Articles)

Chong Liu, Ting Huang, Hanzheng Lin, Xinlei Mao

Open Journal of Social Sciences Vol.12 No.5, May 20, 2024

DOI: 10.4236/jss.2024.125007 443 Downloads 1,503 Views Citations
Methodology of Safety Behavior Management from a Cross-Culture Perspective (Articles)

Nguembi Ines Pamela, Li Yang, Cety Gessica Abraham Mahanga Tsoni, Loundou Ndonda Elsi Othniel, Bakala Mboungou Marcel Merimee

Open Journal of Safety Science and Technology Vol.15 No.2, May 15, 2025

DOI: 10.4236/ojsst.2025.152005 116 Downloads 692 Views Citations
Human Resource Management and Personnel Training in Specialized Culinary Techniques in a Multicultural Environment (Articles)

Gulnoza Jurayeva

American Journal of Industrial and Business Management Vol.16 No.4, April 23, 2026

DOI: 10.4236/ajibm.2026.164022 16 Downloads 153 Views Citations
Sovereign Marketing: A New Strategy of Marketing (Articles)

Gouher Ahmed

Theoretical Economics Letters Vol.7 No.5, August 18, 2017

DOI: 10.4236/tel.2017.75100 2,985 Downloads 10,121 Views Citations
This article belongs to the Special Issue on Economics and Management Strategies

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