Customer Loyalty - Articles - Scientific Research Publishing

The Extent to which Customer Relationship Management Helps to Retain Telecom Customers (Articles)

Liliane Pasape

iBusiness Vol.14 No.4, December 8, 2022

DOI: 10.4236/ib.2022.144019 427 Downloads 2,411 Views Citations
A Comparative Analysis of Customer Service Strategies, Challenges and Strives towards Customer Satisfaction: MTN Nigeria and MTN Cameroon Experience (Articles)

Neba Noela Buwah

Open Journal of Business and Management Vol.12 No.4, June 11, 2024

DOI: 10.4236/ojbm.2024.124109 280 Downloads 2,196 Views Citations
Understanding Societal Influences on the Customer Journey: COVID-19 Pandemic Impact (Articles)

Daissy Moya Sanchez, Ramon Martin Guart, Andrea Ramírez Moya, Joaquim Majó Fernández

Open Journal of Social Sciences Vol.12 No.6, June 21, 2024

DOI: 10.4236/jss.2024.126014 217 Downloads 1,768 Views Citations
AI-Driven Personalization in E-Commerce: The Case of Amazon and Shopify’s Impact on Consumer Behavior (Articles)

Daniel Kashetu Alasa, Dalower Hossain, Gugu Jiyane, Mohammad Hasan Sarwer, Tui Rani Saha

Voice of the Publisher Vol.11 No.1, March 12, 2025

DOI: 10.4236/vp.2025.111009 820 Downloads 10,612 Views Citations
Analysis of Airline Marketing Optimization Strategies: Taking Middle Eastern Airlines as an Example (Articles)

Fatima Zahraa Bendriouch

Open Access Library Journal Vol.12 No.11, November 12, 2025

DOI: 10.4236/oalib.1114348 84 Downloads 1,701 Views Citations
Predicting Firm Stock Returns with Customer Stock Returns: A Mediated Moderation Model of Customer Concentration and Investor Attention (Articles)

Wenxuan Lu, Yushan Han, Rongjia Zhang

Modern Economy Vol.16 No.11, November 21, 2025

DOI: 10.4236/me.2025.1611085 61 Downloads 410 Views Citations
Self-Esteem’s Moderation of Self-Congruity Effects on Brand Loyalty (Articles)

Jane Brannen, Cynthia M. Frisby

Theoretical Economics Letters Vol.7 No.6, October 31, 2017

DOI: 10.4236/tel.2017.76126 2,223 Downloads 6,405 Views Citations
Innovation in Banking Industry: Achieving Customer Satisfaction (Articles)

Clement Achimba, Jared Opiyo Ongonga, Samson Mecha Nyarondia, Amembah A. Lamu Amos, Michael Okwara

Open Journal of Business and Management Vol.2 No.4, August 15, 2014

DOI: 10.4236/ojbm.2014.24031 13,085 Downloads 17,491 Views Citations
Internal Audit and Review of the Negative Customer Behavior (Articles)

Jing Wu

Journal of Service Science and Management Vol.8 No.4, August 14, 2015

DOI: 10.4236/jssm.2015.84058 8,039 Downloads 10,767 Views Citations
Customer Strategy for Implementing Customer Relationship Management in Corporation with the Value-Based Network Analysis Approach (Articles)

Ebrahim Kalani, Alireza Elhami, Mahshid Mashreghi, Reza Baradaran Kazem-Zadeh, Ehsan Kamrani

American Journal of Industrial and Business Management Vol.8 No.3, March 20, 2018

DOI: 10.4236/ajibm.2018.83035 1,507 Downloads 4,459 Views Citations
Impact of Digital Transformation on the Business Environment in the Hospitality Industry (Articles)

Srinivasan Ramaswamy

Open Journal of Business and Management Vol.13 No.6, November 11, 2025

DOI: 10.4236/ojbm.2025.136216 138 Downloads 1,167 Views Citations
A Structural Equation Model of Customer Retention in the Supermarket Industry in Uganda (Articles)

Amandu Yassin Is’haq, Rashid Lubaale, Ndagire Salmah, Eton Marus, Olema Hamza

Open Journal of Business and Management Vol.14 No.1, December 31, 2025

DOI: 10.4236/ojbm.2026.141012 73 Downloads 495 Views Citations
Brand Equity and Brand Loyalty in the Internet Banking Context: FIMIX-PLS Market Segmentation (Articles)

Sandra Maria Correia Loureiro, Francisco Javier Miranda

Journal of Service Science and Management Vol.4 No.4, December 7, 2011

DOI: 10.4236/jssm.2011.44054 13,557 Downloads 23,710 Views Citations
Relationship of Servant Leadership and Employee Loyalty: The Mediating Role of Employee Satisfaction (Articles)

Donghong Ding, Haiyan Lu, Yi Song, Qing Lu

iBusiness Vol.4 No.3, September 27, 2012

DOI: 10.4236/ib.2012.43026 17,016 Downloads 30,490 Views Citations
Service Quality Experience and Customers’ Behavioural Intentions in Active Sport Tourism (Articles)

Anna Romiti, Daria Sarti

Modern Economy Vol.7 No.12, November 1, 2016

DOI: 10.4236/me.2016.712127 4,250 Downloads 11,318 Views Citations
This article belongs to the Special Issue on Marketing
A Study of Tourist Loyalty Driving Factors from Employee Satisfaction Perspective (Articles)

Ronglin Xu, Jianqiong Wang

American Journal of Industrial and Business Management Vol.6 No.12, December 23, 2016

DOI: 10.4236/ajibm.2016.612105 2,670 Downloads 8,462 Views Citations
Environmental Forces underneath the Innovativeness of Manufacturing Firms (Articles)

Jeffrey Yi-Lin Forrest, Canchu Lin, Sunita Mondal, Reginald Tucker

Theoretical Economics Letters Vol.9 No.5, June 14, 2019

DOI: 10.4236/tel.2019.95088 1,131 Downloads 2,786 Views Citations
Brand Loyalty in a Bertrand-Type Oligopoly Setting (Articles)

Demetri Kantarelis

American Journal of Industrial and Business Management Vol.9 No.12, December 24, 2019

DOI: 10.4236/ajibm.2019.912149 1,026 Downloads 2,996 Views Citations
The Impact of Marketing Mix Elements on Brand Loyalty towards Speech Therapy in Health Science Industry Malaysia (Articles)

Masri bin Abdul Lasi, Tan Cheng Man

American Journal of Industrial and Business Management Vol.10 No.9, September 18, 2020

DOI: 10.4236/ajibm.2020.109100 1,542 Downloads 5,609 Views Citations
Self-Identity and Academic Achievement among Secondary School Students in Malaysia (Articles)

Zamli Toti, Shahlan Surat, Muhammad Syawal Amran, Shalinawati Ramli

Creative Education Vol.11 No.10, October 16, 2020

DOI: 10.4236/ce.2020.1110139 1,570 Downloads 10,272 Views Citations

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