Advertising Volume Strategy - Articles - Scientific Research Publishing

Advancing Measures in Advertising, Communication, and Public Relations: A Comprehensive Review of Scale Development Studies, 1960-2023 (Articles)

Hyoungkoo Khang, Eyun-Jung Ki, Jason Ziyuan Zhou, Da-Young Kang

Advances in Journalism and Communication Vol.12 No.4, November 1, 2024

DOI: 10.4236/ajc.2024.124028 243 Downloads 1,745 Views Citations
Ethnoadvertising and Imaginary Constructions: Theoretical Approach to an Emerging Concept (Articles)

Messanga Obama

Advances in Journalism and Communication Vol.12 No.4, December 19, 2024

DOI: 10.4236/ajc.2024.124030 143 Downloads 521 Views Citations
Transformational Leadership and Organizational Culture in Digital Marketing Teams: Impacts on E-Commerce and Ad Agencies in the Digital Age (Articles)

Abu Bakar, Huaqiang Wang

Open Access Library Journal Vol.12 No.10, October 15, 2025

DOI: 10.4236/oalib.1114183 79 Downloads 624 Views Citations
Multimodal Advertising Strategies in the Beauty Industry: A Case of Cosmetic Brand (Articles)

Meerim Nurlanbek Kyzy

Open Access Library Journal Vol.12 No.11, November 7, 2025

DOI: 10.4236/oalib.1114420 113 Downloads 1,195 Views Citations
Influence of Manipulative Marketing Tactics (Articles)

Gila Berlagosky, Taly Furer, Jackie Silbering

Open Journal of Business and Management Vol.13 No.6, November 14, 2025

DOI: 10.4236/ojbm.2025.136222 128 Downloads 982 Views Citations
Trending the TikTok World of Advertising: Content Analysis of TikTok Ads of Four Popular Beauty Brands (Articles)

Kavita Karan, Ebru Bodur, Wellars Bakina

Advances in Journalism and Communication Vol.14 No.1, March 5, 2026

DOI: 10.4236/ajc.2026.141001 126 Downloads 989 Views Citations
The Impact of Personalized AI-Generated Video Ads on Consumer Click-Through Rates (Articles)

Nada Querch, Pingli Zhu

Open Access Library Journal Vol.12 No.6, June 30, 2025

DOI: 10.4236/oalib.1113607 288 Downloads 3,404 Views Citations
Analysis of Strategy Focus vs. Market Share in the Mobile Phone Case Business (Articles)

Ville Isoherranen, Pekka Kess

Technology and Investment Vol.2 No.2, June 3, 2011

DOI: 10.4236/ti.2011.22014 8,963 Downloads 17,176 Views Citations
Color Fusion of Magnetic Resonance Images Improves Intracranial Volume Measurement in Studies of Aging (Articles)

Maria del C. Valdes Hernandez, Natalie A. Royle, Michael R. Jackson, Susana Muñoz Maniega, Lars Penke, Mark E. Bastin, Ian J. Deary, Joanna M. Wardlaw

Open Journal of Radiology Vol.2 No.1, March 29, 2012

DOI: 10.4236/ojrad.2012.21001 5,057 Downloads 9,421 Views Citations
Readability Analysis of Texts in College English Textbooks and Reading Passages in CET-6 (Articles)

Baohua Zhang

Open Access Library Journal Vol.9 No.11, November 24, 2022

DOI: 10.4236/oalib.1109445 210 Downloads 2,158 Views Citations
Calibrating volume measurements made using the dual-field conductance catheter (Articles)

Simon P. McGuirk, David Barron, Dan Ewert, John H. Coote

Journal of Biomedical Science and Engineering Vol.2 No.7, November 19, 2009

DOI: 10.4236/jbise.2009.27070 5,157 Downloads 9,369 Views Citations
The Relationship between Splenic Length and Age in Adult Nigerians (Articles)

Peter E. Chime, Bibiana Oti, Wilfred O. Okenwa

Journal of Biosciences and Medicines Vol.8 No.4, April 21, 2020

DOI: 10.4236/jbm.2020.84011 620 Downloads 1,761 Views Citations
A Review of Affective Strategy and Social Strategy in Developing Students’ Speaking Skills (Articles)

Norfaeza Zakaria, Harwati Hashim, Melor Md. Yunus

Creative Education Vol.10 No.12, November 29, 2019

DOI: 10.4236/ce.2019.1012232 2,733 Downloads 17,442 Views Citations
This article belongs to the Special Issue on Teaching and Learning
The Application of Metacognitive Strategy to College Students’ Autonomous English Listening (Articles)

Pianpian Huang

Open Access Library Journal Vol.9 No.4, April 8, 2022

DOI: 10.4236/oalib.1108579 225 Downloads 1,470 Views Citations
Problem Analysis and Strategy Reform of Talent Management in Multinational Chinese Enterprises (Articles)

Chun Bai

Open Journal of Social Sciences Vol.10 No.11, October 31, 2022

DOI: 10.4236/jss.2022.1011035 333 Downloads 1,367 Views Citations
Analysis of the Internationalization Strategy of Cross-Border E-Commerce Enterprises: The Case of Alibaba Group (Articles)

Weijian Li, Chenggang Li

iBusiness Vol.14 No.4, December 8, 2022

DOI: 10.4236/ib.2022.144020 1,273 Downloads 14,191 Views Citations
Modeling and Analysis of COVID-19 Optimizated Vaccination Strategies with Age Structure (Articles)

Lu Wang, Linhua Zhou

Journal of Applied Mathematics and Physics Vol.11 No.12, December 29, 2023

DOI: 10.4236/jamp.2023.1112258 245 Downloads 796 Views Citations
Internal Resource Audit for Strategists—A Proposal (Articles)

Tom Connor

iBusiness Vol.3 No.3, September 29, 2011

DOI: 10.4236/ib.2011.33038 8,653 Downloads 18,261 Views Citations
A Problem Structuring Method for Innovation Strategy: A Tentative DPSIR Approach (Articles)

Yuting Qiu, Yiyang Fan

iBusiness Vol.5 No.3B, November 7, 2013

DOI: 10.4236/ib.2013.53B017 5,124 Downloads 7,144 Views Citations
Statistical Brainteasers in Algorithms, Counting & Strategy (Articles)

Sahand Rabbani, Hossein Shahmohamad

Open Journal of Statistics Vol.4 No.4, June 20, 2014

DOI: 10.4236/ojs.2014.44028 6,012 Downloads 7,610 Views Citations

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