Social Media Marketing - Articles - Scientific Research Publishing

Politics and the Twitter Revolution: A Brief Literature Review and Implications for Future Research (Articles)

James Nguyen

Social Networking Vol.7 No.4, October 29, 2018

DOI: 10.4236/sn.2018.74018 2,488 Downloads 10,107 Views Citations
Significance of Live Streaming in Shaping Business: A Critical Review and Analytical Study (Articles)

Nasir Uddin

Social Networking Vol.13 No.3, July 31, 2024

DOI: 10.4236/sn.2024.133003 259 Downloads 2,037 Views Citations
A Study on Communication Media Selection: Comparing the Effectiveness of the Media Richness, Social Influence, and Media Fitness (Articles)

Rui Gu, Kunihiko Higa, Douglas R. Moodie

Journal of Service Science and Management Vol.4 No.3, September 29, 2011

DOI: 10.4236/jssm.2011.43035 9,400 Downloads 19,622 Views Citations
Social Media and Resilience in the COVID-19 Crisis (Articles)

Rita Mano

Advances in Applied Sociology Vol.10 No.11, November 26, 2020

DOI: 10.4236/aasoci.2020.1011026 3,961 Downloads 10,595 Views Citations
Consumer Hegemony on Social Media in the Digital Disruption Era (Articles)

Fathima Razeena Abdul Razick, Udeshika de Silva, Minali Wadu Mesthri

Journal of Human Resource and Sustainability Studies Vol.11 No.3, August 24, 2023

DOI: 10.4236/jhrss.2023.113028 390 Downloads 2,693 Views Citations
Application of Facebook and Twitter Media Communication Channels in University Libraries in Kenya (Articles)

Samuel Kairigo Wakahia, Patrick Oduor Owoche

Open Access Library Journal Vol.11 No.4, April 30, 2024

DOI: 10.4236/oalib.1111415 108 Downloads 771 Views Citations
Determinants of Social Media Adoption among SMEs in Syria: Analyzing Depth of Usage through the TOE Framework (Articles)

Rasha Mohamad Daood, Emmanuel Owusu Oppong, Jian Wang

Open Journal of Business and Management Vol.12 No.4, July 26, 2024

DOI: 10.4236/ojbm.2024.124142 266 Downloads 1,138 Views Citations
Study on the Online Travel Information Search: A Perspective of Social Media (Articles)

Yuanfang Qian, Jun Hu, Mu Zhang

Advances in Applied Sociology Vol.5 No.8, August 26, 2015

DOI: 10.4236/aasoci.2015.58021 7,596 Downloads 11,175 Views Citations
The Influence of Social Media on Adolescent Body Image Ideals: A Study of Middle School Students in Guangzhou-Foshan, China (Articles)

Yitong Zhu

Advances in Applied Sociology Vol.13 No.8, August 30, 2023

DOI: 10.4236/aasoci.2023.138038 789 Downloads 9,286 Views Citations
Social Media Use Effects on Self-Cognition and Behavior Patterns under the Network Environment (Articles)

Ruizi Tang, Ruiyang Shi, Yixiao Zhao, Yuer Chen, Boao Hua

Open Journal of Social Sciences Vol.12 No.3, March 29, 2024

DOI: 10.4236/jss.2024.123025 329 Downloads 1,928 Views Citations
Cybermigration: Connections, Human Mobility and Media Culture. An Italian Case Study (Articles)

Giacomo Buoncompagni

Advances in Applied Sociology Vol.11 No.2, February 8, 2021

DOI: 10.4236/aasoci.2021.112006 660 Downloads 1,879 Views Citations
How People Show Their Emotions towards COVID-19 on Twitter Platform (Articles)

Lu Zhao

Advances in Journalism and Communication Vol.10 No.2, June 7, 2022

DOI: 10.4236/ajc.2022.102012 316 Downloads 1,564 Views Citations
Comparative Study to Evaluate the Impact of Different Social Media Platforms on Knowledge and Attitudes about the Risk Factors of Breast Cancer (Articles)

Muhammad Usman Ali, Muhammad Owais Fazal, Ghulam Abbas Tahir, Ali Siftain, Sultan Ayaz, Muhammad Abid Rasheed

Open Journal of Epidemiology Vol.15 No.3, August 12, 2025

DOI: 10.4236/ojepi.2025.153038 75 Downloads 462 Views Citations
The Relationship between Performance Expectancy and Social Media Usage (Articles)

Noor Aziah Abu Bakar, Kumara Rajah Venkatachalam

Open Journal of Social Sciences Vol.13 No.10, October 24, 2025

DOI: 10.4236/jss.2025.1310034 93 Downloads 653 Views Citations
Social Media Activities of Bangladeshi Secondary School Students and Its Influence on Students’ Behavior (Articles)

Md Asaduzzaman

Advances in Journalism and Communication Vol.11 No.4, December 7, 2023

DOI: 10.4236/ajc.2023.114026 381 Downloads 2,880 Views Citations
Explanatory Models of Change of Consumer Behavior Applied to Social Marketing (Articles)

Nayeli Manzano, Luis Rivas, George Bonilla

iBusiness Vol.4 No.3, September 28, 2012

DOI: 10.4236/ib.2012.43031 9,317 Downloads 15,016 Views Citations
Commercial Organizations’ Use of Social Marketing (Advertising) to Foster Sustainable Relations with Consumers through the COVID-19 Era (Articles)

Eiman M. Negm, Ahmed Ghazal

American Journal of Industrial and Business Management Vol.12 No.9, September 30, 2022

DOI: 10.4236/ajibm.2022.129079 903 Downloads 5,072 Views Citations
An Analysis of the Motivation of Customer Participation Value Co-Creation in the We-Media: A Study Based on Content Marketing (Articles)

Xin Wu, Feiyan Liu

Open Journal of Business and Management Vol.6 No.3, July 30, 2018

DOI: 10.4236/ojbm.2018.63057 2,078 Downloads 5,168 Views Citations
Research on Optimization of New Media Marketing Strategy for Specialty Agricultural Products in the Background of Rural Revitalization (Articles)

Na Liu, Lina Kan

Open Journal of Business and Management Vol.13 No.5, September 1, 2025

DOI: 10.4236/ojbm.2025.135170 432 Downloads 2,121 Views Citations
Research on the New Media Marketing Strategies of Fabrar Liberia (Articles)

Augusline Euphemia Wheaton, Xiaojuan Zhang

Open Access Library Journal Vol.12 No.9, September 11, 2025

DOI: 10.4236/oalib.1114031 61 Downloads 505 Views Citations

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