Luxury Brands - Articles - Scientific Research Publishing

Study on Customer-Perceived Value of Online Clothing Brands (Articles)

Yuling Bai, Cong Li, Jishun Niu

American Journal of Industrial and Business Management Vol.6 No.8, August 31, 2016

DOI: 10.4236/ajibm.2016.68088 4,952 Downloads 9,010 Views Citations
Preference of Global Shampoo Brands: A Study on Women Consumers (Articles)

Ummay Salma Khanam, Md. Bazlur Rahman

Open Journal of Social Sciences Vol.10 No.12, November 11, 2022

DOI: 10.4236/jss.2022.1012016 483 Downloads 6,684 Views Citations
The Influence of Country of Origin, Brand Awareness, Perceived Risk and Brand Image on Purchase Intention on China Wuling Air Electric Vehicles (Articles)

Xiaoxian Li, Rini Setiowati

Open Journal of Applied Sciences Vol.13 No.5, May 12, 2023

DOI: 10.4236/ojapps.2023.135049 1,101 Downloads 5,372 Views Citations
Impact of Fashion Trends on Visual Merchandising for Promoting Fashion Apparel Brands (Articles)

Sonkar Pratap Akhilendra, Muthusamy Aravendan

Journal of Service Science and Management Vol.16 No.4, August 16, 2023

DOI: 10.4236/jssm.2023.164025 661 Downloads 5,490 Views Citations
Ethnoadvertising and Imaginary Constructions: Theoretical Approach to an Emerging Concept (Articles)

Messanga Obama

Advances in Journalism and Communication Vol.12 No.4, December 19, 2024

DOI: 10.4236/ajc.2024.124030 123 Downloads 470 Views Citations
Exploring Experience Marketing Strategies: A Case Study of Disneyland (Articles)

Fre Tekeste Gebremedhin, Jihong Shao, Yiqing Xia, Mi Zhou

Open Access Library Journal Vol.12 No.6, June 27, 2025

DOI: 10.4236/oalib.1113673 235 Downloads 2,712 Views Citations
Multimodal Advertising Strategies in the Beauty Industry: A Case of Cosmetic Brand (Articles)

Meerim Nurlanbek Kyzy

Open Access Library Journal Vol.12 No.11, November 7, 2025

DOI: 10.4236/oalib.1114420 102 Downloads 1,043 Views Citations
Client Consummation and Commitment on JIO Mobile Network in Vellore District: An Economic Analysis (Articles)

Yoganandham Govindharaj, Elanchezhian Govindasamy, Govindaraj Arumugam

Journal of Human Resource and Sustainability Studies Vol.9 No.1, March 19, 2021

DOI: 10.4236/jhrss.2021.91009 591 Downloads 2,677 Views Citations
A Mathematical Formulation of Residential Housing Prices in the United States (Articles)

Rebecca Abraham

Theoretical Economics Letters Vol.15 No.4, August 8, 2025

DOI: 10.4236/tel.2025.154051 79 Downloads 510 Views Citations
Balancing Tradition and Innovation: A Case Study on How Brand Equity and Service Quality Shape Revisit Intention in Luxury Hospitality (Articles)

Didem Sağındık, Cemal Yükselen

Open Journal of Business and Management Vol.14 No.1, January 6, 2026

DOI: 10.4236/ojbm.2026.141014 85 Downloads 640 Views Citations
A possibility of saving an endangered endemic of the Lake Baikal shore, Hedysarum zundukii Peschkova (Fabaceae Lindl.) using clonal micropropagation (Articles)

Kim Z. Gamburg

Natural Science Vol.5 No.12, December 31, 2013

DOI: 10.4236/ns.2013.512157 4,113 Downloads 6,053 Views Citations
The Effect of Experience Value on Private Brand Purchase Intention (Articles)

Meizhen Zhang, Qing Li, Defeng Yang

Journal of Service Science and Management Vol.8 No.5, October 9, 2015

DOI: 10.4236/jssm.2015.85068 3,969 Downloads 6,449 Views Citations
Near-Infrared Spectroscopy Combined with Partial Least Squares Discriminant Analysis Applied to Identification of Liquor Brands (Articles)

Bin Yang, Lijun Yao, Tao Pan

Engineering Vol.9 No.2, February 28, 2017

DOI: 10.4236/eng.2017.92009 1,891 Downloads 4,035 Views Citations
Study on the Spillover Effects of Overseas Brand Crises (Articles)

Qing Li, Zheng Jiang

Journal of Service Science and Management Vol.10 No.4, August 16, 2017

DOI: 10.4236/jssm.2017.104031 1,183 Downloads 2,376 Views Citations
The Implicit Association Test on Place-of-Origin Stereotyping for Mobile Phone Brands Based on User Preferences Data Processing (Articles)

Ying Ge, Jibo He, Huishan Pang, Yuanyan Hu, Yangcan Gong

American Journal of Industrial and Business Management Vol.9 No.8, August 23, 2019

DOI: 10.4236/ajibm.2019.98111 782 Downloads 2,279 Views Citations
International Online Shopping: Countries Development Level Matter in Marketing Chinese Brands? (Articles)

Karamoko N’da, Jiaoju Ge, Steven Ji-Fan Ren, Jia Wang

Open Journal of Social Sciences Vol.11 No.10, October 31, 2023

DOI: 10.4236/jss.2023.1110029 223 Downloads 994 Views Citations
Could Consumer Economic Environment Impact the Spread of Chinese Smartphone Brands: Evidence from a Hierarchical Regression Analysis (Articles)

Karamoko N’da, Jiaoju Ge, Steven Ji-Fan Ren, Jia Wang

Open Journal of Social Sciences Vol.11 No.10, October 31, 2023

DOI: 10.4236/jss.2023.1110031 201 Downloads 915 Views Citations
Study on the Translation of China Time-Honored Brands in Shanghai from the Perspective of Multimodal Positive Discourse Analysis (Articles)

Yimeng Yuan

Open Access Library Journal Vol.11 No.4, April 16, 2024

DOI: 10.4236/oalib.1111392 136 Downloads 1,006 Views Citations
Value Enhancement Study of Beauty Brands Based on User Experience: Examples of People Aged 48 - 58 (Articles)

Mengran Gu, Nuoshi Li, Jiayin Zhang, Ruifeng Duan, Yan Li

Modern Economy Vol.16 No.7, July 21, 2025

DOI: 10.4236/me.2025.167051 125 Downloads 811 Views Citations
Research on Brand Marketing Effectiveness from the Perspective of Consumer Perception: A Case Study of Pierre Cardin’s Marketing Strategy (Articles)

Yidan Kang, Siyue He, Shuyi Li, Zihan Wang, Chenggang Li

American Journal of Industrial and Business Management Vol.15 No.7, July 23, 2025

DOI: 10.4236/ajibm.2025.157047 334 Downloads 2,349 Views Citations

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