Precision Marketing - Articles - Scientific Research Publishing

Research on Lean Marketing Management of Mobile Games (Articles)

Yaxi Zhou

Modern Economy Vol.10 No.1, January 11, 2019

DOI: 10.4236/me.2019.101006 2,425 Downloads 5,689 Views Citations
Exploration of Garment Enterprise Marketing Model Based on “New Retail” (Articles)

Lu Ge, Chenggang Li

Modern Economy Vol.10 No.1, January 18, 2019

DOI: 10.4236/me.2019.101016 2,072 Downloads 4,192 Views Citations
Factors Influencing the Success of Small and Medium Scale Manufacturing Enterprises (Articles)

Ruankwan Intanon, Nuatip Sumkaew, Chitinout Wattana

Open Journal of Social Sciences Vol.7 No.3, March 22, 2019

DOI: 10.4236/jss.2019.73028 1,245 Downloads 3,257 Views Citations
A Case Study on BioChannel Partner: How Can the Sales Turnover of BioChannel Partners’ Online Services Be Increased? (Articles)

Fabiha Enam, Marushat Bin Sakhawat, M. Mamoon Al Bashir

Journal of Human Resource and Sustainability Studies Vol.7 No.1, March 28, 2019

DOI: 10.4236/jhrss.2019.71006 911 Downloads 2,247 Views Citations
Research on Influencing Factors of Purchase Promotion Intention Based on Skincare Industry (Articles)

Zhichao Liu, Jiahui Ling

Modern Economy Vol.10 No.3, March 28, 2019

DOI: 10.4236/me.2019.103069 1,876 Downloads 6,978 Views Citations
Black and Beautiful: A Content Analysis and Study of Colorism and Strides toward Inclusivity in the Cosmetic Industry (Articles)

Cynthia M. Frisby

Advances in Journalism and Communication Vol.7 No.2, June 19, 2019

DOI: 10.4236/ajc.2019.72003 11,781 Downloads 22,173 Views Citations
Facebook—A Boon or Bane towards Social Media Marketing (Articles)

R. Ayswarya, Shilpa A. Telreja, S. Praveena, M. Ilankadhir

Journal of Service Science and Management Vol.12 No.5, August 15, 2019

DOI: 10.4236/jssm.2019.125043 1,765 Downloads 6,744 Views Citations
Green Marketing and Its Incidence in the Decisions of Purchase of Peruvian University Students (Articles)

Víctor Hugo Fernández-Bedoya, Ambrocio Teodoro Esteves-Pairazamán, Rosario Violeta Grijalva-Salazar, Walter Gregorio Ibarra-Fretell, Susana Edita Paredes-Díaz, Josefina Amanda Suyo-Vega, Mónica Elisa Meneses-La-Riva, Jorge Luís Aníbal Baldárrago-Baldárrago, Víctor Raúl Reátegui-Paredes, Robert Willie Chávez-Mayta

Modern Economy Vol.11 No.1, January 8, 2020

DOI: 10.4236/me.2020.111001 1,127 Downloads 3,748 Views Citations
Analysis of the Problems, Causes and Countermeasures in the Brand Construction of the Postgraduate Entrance Examination Institutions (Articles)

Yuanle Cheng, Hai Hu

Open Journal of Business and Management Vol.8 No.2, January 16, 2020

DOI: 10.4236/ojbm.2020.82025 1,474 Downloads 3,089 Views Citations
Deceptive Advertising and Consumer Reaction: A Study of Delta Soap Advertisement (Articles)

Raymond Chimezie Ukaegbu

Open Access Library Journal Vol.7 No.3, March 11, 2020

DOI: 10.4236/oalib.1105865 4,884 Downloads 20,823 Views Citations
Sales Effort and Coordination in an O2O Supply Chain with Two-Period of Marketing (Articles)

Jing Shi

Open Journal of Business and Management Vol.8 No.3, April 10, 2020

DOI: 10.4236/ojbm.2020.83065 772 Downloads 1,986 Views Citations
Developing a Records and Information Management Model for Oil Marketing Companies in Zambia Based on the Records Cycle Model (Articles)

Sharon Malake, Jackson Phiri

Open Journal of Business and Management Vol.8 No.4, July 30, 2020

DOI: 10.4236/ojbm.2020.84114 1,671 Downloads 6,046 Views Citations
The Impact of Marketing Mix Elements on Brand Loyalty towards Speech Therapy in Health Science Industry Malaysia (Articles)

Masri bin Abdul Lasi, Tan Cheng Man

American Journal of Industrial and Business Management Vol.10 No.9, September 18, 2020

DOI: 10.4236/ajibm.2020.109100 1,517 Downloads 5,555 Views Citations
The Environmental Impact of Polycyclic Aromatic Hydrocarbons: Mechanism of Extraction by Bio-Surfactant in a Microwave (Articles)

Haroun Ali Adannou, Nayaou Kadidja Kamane, Samba Koukouare Prosper, Dorim Ngarbaroum, Allaramadji Ngarmadji Constant, Abdel-Hamid Mahamat Ali, Simon Ngos III

Natural Resources Vol.11 No.12, December 31, 2020

DOI: 10.4236/nr.2020.1112035 676 Downloads 2,049 Views Citations
Factors Hindering the Adoption of E-Marketing among Cable Manufacturers in Zambia, Based on Technology Acceptance Model (TAM) (Articles)

Norbert Mooya, Jackson Phiri

Technology and Investment Vol.12 No.2, March 5, 2021

DOI: 10.4236/ti.2021.122004 1,263 Downloads 4,392 Views Citations
Introduction to the Research on the Special Marketing Ability of Higher Vocational Automobile Industry under the Background of the Integration of Production and Education (Articles)

Leijie Gong, Lin Wang

Open Access Library Journal Vol.8 No.3, March 18, 2021

DOI: 10.4236/oalib.1107039 578 Downloads 1,741 Views Citations
Supply Chain Analysis of the Production and Marketing of the Marian Plum in the Case of San Khao Farmers, Phitsanulok, Thailand (Articles)

Bhagaporn Watanadumrong, Sujinda Chemsripong

Open Journal of Social Sciences Vol.9 No.3, March 31, 2021

DOI: 10.4236/jss.2021.93032 568 Downloads 2,134 Views Citations
Relationship Marketing and Information Technology’s Impact on Customer Satisfaction and Commitment (Articles)

Kamal Abubakar Abraham Sleiman, Xiangyu Cai, Juanli Lan, Hongzhen Lei, Ru Liu

Open Journal of Business and Management Vol.9 No.3, April 16, 2021

DOI: 10.4236/ojbm.2021.93055 2,107 Downloads 8,675 Views Citations
Development of a Novel Integrated Web-Based System for Advertisement Service (Articles)

Sifat Yasir Mustafiz, Mamun Bin Harun Hriday, Jannatul Ferdous Oyeshe, Mohammad Monirujjaman Khan

Journal of Software Engineering and Applications Vol.14 No.8, August 3, 2021

DOI: 10.4236/jsea.2021.148020 472 Downloads 2,201 Views Citations
Customer Relationship Management as a Tool for Improving Customer Loyalty in the Banking Industry: An Empirical Study of Guaranty Trust Bank PLC Situated within the Central Business District, FCT Abuja, Nigeria (Articles)

Yakubu Yari Kate Dazagbyilo, Shuiping Shang, Obodo Chidiebube Emmanuel, Kalissa Fatoumata Kir

Open Journal of Business and Management Vol.9 No.5, September 14, 2021

DOI: 10.4236/ojbm.2021.95124 920 Downloads 5,424 Views Citations

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