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Analysis of Advertising Marketing and Welfare in a Supply Chain
(Articles)
Iou-Min Lin
,
Chu Chuan Hsu
,
Jen-Yao Lee
,
Chung-Yang Lee
Theoretical Economics Letters
Vol.15 No.2
, April 8, 2025
DOI:
10.4236/tel.2025.152021
113
Downloads
523
Views
Citations
Research on Influencing Factors of Short-Form Video Marketing Effect in Mobile Home Sell
(Articles)
Bakirova Tatyana
Open Access Library Journal
Vol.12 No.4
, April 24, 2025
DOI:
10.4236/oalib.1113145
146
Downloads
1,502
Views
Citations
Analysis of the Relationship between Organizational Performance, Marketing Orientation and Learning Orientation
(Articles)
Gan-Unur Oyuntuguldur
,
Baljir Khishigtogtokh
,
Sereeter Erdenetuul
Open Journal of Business and Management
Vol.13 No.3
, May 14, 2025
DOI:
10.4236/ojbm.2025.133092
125
Downloads
781
Views
Citations
A Study on Luckin Coffee’s Brand Communication Strategy from the Perspective of Integrated Marketing Communications Theory
(Articles)
Panyan Fang
,
Fang Jin
Open Access Library Journal
Vol.12 No.7
, July 30, 2025
DOI:
10.4236/oalib.1113715
120
Downloads
1,544
Views
Citations
Best Practices for a Successful Restaurant Week: Implications for Stakeholder Management
(Articles)
Mark R. Testa
Journal of Service Science and Management
Vol.19 No.1
, January 8, 2026
DOI:
10.4236/jssm.2026.191001
84
Downloads
425
Views
Citations
Effect of Marketing on Alcohol Consumption among Young People in Brazzaville: An Approach by the AFCM
(Articles)
Oniangue Kouta Emérence
,
Itaddy Fred Fortuné
,
Ndour Ndiouma
Open Journal of Business and Management
Vol.14 No.1
, January 28, 2026
DOI:
10.4236/ojbm.2026.141046
78
Downloads
390
Views
Citations
The Digital Transformations of Public Communication: Breakdown, Continuity or Improvement of the Communication Potential of Cameroonian Administrations
(Articles)
Corine Esse
Advances in Journalism and Communication
Vol.10 No.2
, May 26, 2022
DOI:
10.4236/ajc.2022.102009
890
Downloads
2,815
Views
Citations
Bridging Digital Inequality and Education: Exploring the Knowledge Gap through Türkiye’s Lens
(Articles)
Sevket Burak Isik
Advances in Applied Sociology
Vol.15 No.9
, September 1, 2025
DOI:
10.4236/aasoci.2025.159044
76
Downloads
534
Views
Citations
Perceived Impacts of Global Online Content on 16 to 18-Year-Old Students’ Wellbeing: Insights from Educators in Malta, Italy, Portugal, and Cyprus
(Articles)
Josephine Ebejer Grech
Psychology
Vol.17 No.5
, May 29, 2026
DOI:
10.4236/psych.2026.175031
6
Downloads
57
Views
Citations
Continuous Maps on Digital Simple Closed Curves
(Articles)
Laurence Boxer
Applied Mathematics
Vol.1 No.5
, November 30, 2010
DOI:
10.4236/am.2010.15050
5,510
Downloads
10,278
Views
Citations
Research on the Development Path of Cultural and Creative Industries in the Digital Economy Era
(Articles)
Lijuan Mao
American Journal of Industrial and Business Management
Vol.10 No.7
, July 23, 2020
DOI:
10.4236/ajibm.2020.107082
1,762
Downloads
5,825
Views
Citations
Approaches about NFT with Crypto Art and Its Place in the Art Market
(Articles)
Mustafa Günay
Art and Design Review
Vol.11 No.2
, May 22, 2023
DOI:
10.4236/adr.2023.112008
330
Downloads
1,563
Views
Citations
A Study of Quantum Strategies for Newcomb's Paradox
(Articles)
Takashi Mihara
iBusiness
Vol.2 No.1
, March 26, 2010
DOI:
10.4236/ib.2010.21004
6,635
Downloads
10,491
Views
Citations
Analysis of Strategy by Strategy Typology and Orientation Framework
(Articles)
Ville Isoherranen
,
Pekka Kess
Modern Economy
Vol.2 No.4
, September 21, 2011
DOI:
10.4236/me.2011.24064
16,596
Downloads
25,506
Views
Citations
Collaborative Corporate Strategy Research Programmes (C.C.S.R.P.) a Conceptual Integrative Strategic Framework for a Practical Research Agenda
(Articles)
Nadeem Khan
,
Nada Korac-Kakabadse
Open Journal of Business and Management
Vol.1 No.3
, November 4, 2013
DOI:
10.4236/ojbm.2013.13011
5,890
Downloads
13,903
Views
Citations
A Theoretic Review of Emotion Regulation
(Articles)
Hong Chen
Open Journal of Social Sciences
Vol.4 No.2
, February 25, 2016
DOI:
10.4236/jss.2016.42020
5,089
Downloads
10,762
Views
Citations
Restrictive versus Liberal Blood Transfusion Strategies in Egyptian Patients with Esophageal Variceal Bleeding
(Articles)
Sherif M. Galal
,
Soha A. Elhawari
,
Hosam M. Dawod
,
Ibrahim M. Ibrahim
Open Journal of Gastroenterology
Vol.6 No.5
, May 23, 2016
DOI:
10.4236/ojgas.2016.65020
2,059
Downloads
4,201
Views
Citations
Video Platforms’ Value-Added Service Investment Strategies for Viewers and Ad Pricing Strategies
(Articles)
Fengyue An
,
Gang Liu
Modern Economy
Vol.13 No.4
, April 28, 2022
DOI:
10.4236/me.2022.134031
256
Downloads
998
Views
Citations
Unleashing Strategic Leadership Potential: Embracing Stewardship Theory for Strategy Execution and Organizational Growth
(Articles)
Liisa Ndapewa Kaapanda
Creative Education
Vol.14 No.12
, December 22, 2023
DOI:
10.4236/ce.2023.1412157
599
Downloads
3,789
Views
Citations
The Role of Technology in the Marketing Communications Industry: An Exploratory Study of the Impact of North American Influence on Local Business in Trinidad and Tobago
(Articles)
Prahalad Sooknanan
,
Karen Crichlow
Advances in Journalism and Communication
Vol.2 No.3
, August 20, 2014
DOI:
10.4236/ajc.2014.23009
5,375
Downloads
10,795
Views
Citations
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