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Consumer Behavior of Firestone Liberia
(Articles)
Yealu G. Kogar
,
Jihong Shao
Open Access Library Journal
Vol.12 No.3
, March 20, 2025
DOI:
10.4236/oalib.1113011
115
Downloads
794
Views
Citations
Research on Apple’s Social Media Marketing Strategies: Focus on the Improvement of the iPhone 15 Launch
(Articles)
Gomes Naurio Alfredo Jeremias
,
Lei Zhang
Open Access Library Journal
Vol.12 No.6
, June 27, 2025
DOI:
10.4236/oalib.1113641
245
Downloads
4,459
Views
Citations
Research on Brand Marketing Effectiveness from the Perspective of Consumer Perception: A Case Study of Pierre Cardin’s Marketing Strategy
(Articles)
Yidan Kang
,
Siyue He
,
Shuyi Li
,
Zihan Wang
,
Chenggang Li
American Journal of Industrial and Business Management
Vol.15 No.7
, July 23, 2025
DOI:
10.4236/ajibm.2025.157047
334
Downloads
2,346
Views
Citations
Reinventing Ultra-Fast Fashion: Strategic Growth Recommendations for SHEIN’s Sustainable Brand Development
(Articles)
Monique Cheuk Nam Siu
,
Sunny Ubale
Open Journal of Business and Management
Vol.13 No.4
, July 29, 2025
DOI:
10.4236/ojbm.2025.134154
304
Downloads
2,976
Views
Citations
Post-Sales Service Quality and Brand Image as Predictors of Customer Loyalty in Malaysia’s Automotive Sector
(Articles)
Wan Afezah Wan Abdul Rahman
,
Zainil Hanim Saidin
Open Journal of Social Sciences
Vol.13 No.8
, August 14, 2025
DOI:
10.4236/jss.2025.138019
186
Downloads
914
Views
Citations
Exploring the Impact of Brand Authenticity on Generation Z Consumer Loyalty in Ghana’s Emerging Market
(Articles)
Ibrahim Ofosu-Boateng
,
Leyroy Muandumba Jose
Open Journal of Social Sciences
Vol.13 No.9
, September 22, 2025
DOI:
10.4236/jss.2025.139015
327
Downloads
3,389
Views
Citations
The Role of Subscription Services in Building Long-Term Customer Loyalty
(Articles)
Artur Tatevosian
American Journal of Industrial and Business Management
Vol.15 No.11
, October 31, 2025
DOI:
10.4236/ajibm.2025.1511084
102
Downloads
625
Views
Citations
Balancing Tradition and Innovation: A Case Study on How Brand Equity and Service Quality Shape Revisit Intention in Luxury Hospitality
(Articles)
Didem Sağındık
,
Cemal Yükselen
Open Journal of Business and Management
Vol.14 No.1
, January 6, 2026
DOI:
10.4236/ojbm.2026.141014
85
Downloads
640
Views
Citations
Strategic Branding and Competitive Advantage in International School Marketing: A Case-Based Analysis in Asia
(Articles)
James McLaughlin
Open Journal of Business and Management
Vol.14 No.2
, February 9, 2026
DOI:
10.4236/ojbm.2026.142049
152
Downloads
905
Views
Citations
Increasing Customer Satisfaction, Financial Stability, Brand Loyalty and Efficiency by Making KPI Measurements with Technology Integration in Logistics
(Articles)
Murat Başal
Open Journal of Social Sciences
Vol.14 No.2
, February 28, 2026
DOI:
10.4236/jss.2026.142028
61
Downloads
632
Views
Citations
This article belongs to the Special Issue on
Technology and Society
Optimal Placement of Multi DG Units Including Different Load Models Using PSO
(Articles)
Amany M. El-Zonkol
Smart Grid and Renewable Energy
Vol.1 No.3
, December 7, 2010
DOI:
10.4236/sgre.2010.13021
10,593
Downloads
21,154
Views
Citations
Optimization in Site Selection of Wind Turbine for Energy Using Fuzzy Logic System and GIS—A Case Study for Gujarat
(Articles)
Kunal Kumar Borah
,
Souvnik Roy
,
T. Harinarayana
Open Journal of Optimization
Vol.2 No.4
, December 25, 2013
DOI:
10.4236/ojop.2013.24015
6,379
Downloads
12,358
Views
Citations
A Research on the Motives and Economic Consequences of the Executives’ Subscription in the Private Placement
—A Case Study of Zhejiang Hangxiao Steel Structure Co. Ltd.
(Articles)
Xiao Wei
American Journal of Industrial and Business Management
Vol.6 No.6
, June 24, 2016
DOI:
10.4236/ajibm.2016.66070
2,171
Downloads
3,467
Views
Citations
Client Consummation and Commitment on JIO Mobile Network in Vellore District: An Economic Analysis
(Articles)
Yoganandham Govindharaj
,
Elanchezhian Govindasamy
,
Govindaraj Arumugam
Journal of Human Resource and Sustainability Studies
Vol.9 No.1
, March 19, 2021
DOI:
10.4236/jhrss.2021.91009
591
Downloads
2,677
Views
Citations
Factors Influencing Social Media in Managing Corporate Reputation for a Christian Organisation in Developing Countries Based on the VT4 Model
(Articles)
Dexter Adamson Njuka
,
Jackson Phiri
Technology and Investment
Vol.12 No.2
, May 11, 2021
DOI:
10.4236/ti.2021.122005
751
Downloads
3,711
Views
Citations
Project Management in Higher Education Marketing: A Study on Leveraging Mentorship Programs to Enhance Brand Visibility and Student Recruitment at United African University of Tanzania
(Articles)
Nelsen A. Rahul
American Journal of Industrial and Business Management
Vol.14 No.5
, May 29, 2024
DOI:
10.4236/ajibm.2024.145038
397
Downloads
1,412
Views
Citations
Emotionally Resonant Branding: The Role of AI in Synthesising Dynamic Brand Images for Artists in the Music Industry
(Articles)
Kaveen Prabodhya Thivanka Liyanage Weliweriya Liyanage
,
Himendra Balalle
Open Journal of Applied Sciences
Vol.14 No.9
, September 27, 2024
DOI:
10.4236/ojapps.2024.149175
246
Downloads
2,248
Views
Citations
Research on the Brand Internationalization Strategy of BYD’s New Energy Vehicle
(Articles)
Chacha Rodgers Wilson
,
Mingwu Li
Open Access Library Journal
Vol.12 No.9
, September 29, 2025
DOI:
10.4236/oalib.1113505
281
Downloads
3,292
Views
Citations
The Impact of Digital Marketing on Consumer Loyalty in Small Businesses
(Articles)
Vladyslav Gargun
American Journal of Industrial and Business Management
Vol.15 No.9
, September 22, 2025
DOI:
10.4236/ajibm.2025.159065
257
Downloads
1,873
Views
Citations
Design of Robust Controller for LFC of Interconnected Power System Considering Communication Delays
(Articles)
T. Jesintha Mary
,
P. Rangarajan
Circuits and Systems
Vol.7 No.6
, May 13, 2016
DOI:
10.4236/cs.2016.76068
2,272
Downloads
4,095
Views
Citations
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