Marketing Management - Articles - Scientific Research Publishing

A Proposed Plan for Marketing the Jordanian Football League from the Perspective of Coaching and Sport Management Students at Hashemite University (Articles)

Hasan Mohammed Al-Khaldi

Advances in Physical Education Vol.6 No.1, February 4, 2016

DOI: 10.4236/ape.2016.61001 5,094 Downloads 6,715 Views Citations
Stimulating Curiosity and Consumer Experience in a Retailer (Articles)

Silvia Cachero-Martínez, Rodolfo Vázquez-Casielles

American Journal of Industrial and Business Management Vol.7 No.4, April 28, 2017

DOI: 10.4236/ajibm.2017.74034 4,194 Downloads 11,417 Views Citations
This article belongs to the Special Issue on Customer Experience Management
Best Practices for a Successful Restaurant Week: Implications for Stakeholder Management (Articles)

Mark R. Testa

Journal of Service Science and Management Vol.19 No.1, January 8, 2026

DOI: 10.4236/jssm.2026.191001 144 Downloads 524 Views Citations
Reciprocal Interaction between Management Accounting and Other Management Roles (Articles)

Huijun Zeng

Open Access Library Journal Vol.5 No.11, November 14, 2018

DOI: 10.4236/oalib.1104908 1,067 Downloads 3,368 Views Citations
A Strategic Thinking on Multi-Level Business Development in Wellness Foods (Articles)

Rich C. Lee

American Journal of Industrial and Business Management Vol.2 No.3, June 15, 2012

DOI: 10.4236/ajibm.2012.23013 8,011 Downloads 13,460 Views Citations
The Managerial Role of Pharmacist at Community Pharmacy Setting in Saudi Arabia (Articles)

Mohamed N. Al-Arifi

Pharmacology & Pharmacy Vol.4 No.1, January 23, 2013

DOI: 10.4236/pp.2013.41009 13,385 Downloads 20,843 Views Citations
Improving Competitive Advantage of Chinese Sports Brand through Brand Management (Articles)

Chuming Hu

Modern Economy Vol.6 No.4, April 17, 2015

DOI: 10.4236/me.2015.64045 6,958 Downloads 10,309 Views Citations
The Impact of the Green Supply Chain Management on Environmental-Based Marketing Performance (Articles)

Suleiman A. Al Khattab, As’ad H. Abu-Rumman, Ma’n Mustafa Massad

Journal of Service Science and Management Vol.8 No.4, August 14, 2015

DOI: 10.4236/jssm.2015.84059 7,219 Downloads 11,648 Views Citations
Marketing Management for Consumer Products in the Era of the Internet of Things (Articles)

Reinhold Decker, Christian Stummer

Advances in Internet of Things Vol.7 No.3, July 3, 2017

DOI: 10.4236/ait.2017.73004 5,556 Downloads 18,989 Views Citations
New Frontiers of Online Communication of Small and Medium Museums in Campania Region, Italy (Articles)

Giuseppe Vito, Alessandra Sorrentini, Davide Di Palma, Vincenzo Raiola, Maria Tabouras

American Journal of Industrial and Business Management Vol.7 No.9, September 25, 2017

DOI: 10.4236/ajibm.2017.79075 1,165 Downloads 2,451 Views Citations
A Case Study on BioChannel Partner: How Can the Sales Turnover of BioChannel Partners’ Online Services Be Increased? (Articles)

Fabiha Enam, Marushat Bin Sakhawat, M. Mamoon Al Bashir

Journal of Human Resource and Sustainability Studies Vol.7 No.1, March 28, 2019

DOI: 10.4236/jhrss.2019.71006 930 Downloads 2,294 Views Citations
Developing a Records and Information Management Model for Oil Marketing Companies in Zambia Based on the Records Cycle Model (Articles)

Sharon Malake, Jackson Phiri

Open Journal of Business and Management Vol.8 No.4, July 30, 2020

DOI: 10.4236/ojbm.2020.84114 1,720 Downloads 6,169 Views Citations
Trailing the Gap between the Competencies of Bachelor of Science in Business Administration Graduates with Industry Demands: As Viewed by the Employers (Articles)

Clarizza L. De Leon, Jennilyn C. Mina, Edgelly G. Vitug, Noemi C. Vega, Joannie A. Galano, Rosenell B. Flores, Emery Caymo, Kaila Beatrice Magtalas

Open Access Library Journal Vol.8 No.12, December 15, 2021

DOI: 10.4236/oalib.1108193 364 Downloads 5,127 Views Citations
Research on Marketing Strategies of Wealth Management Business in Securities Business Departments (Articles)

Shengshi Gao

Open Journal of Social Sciences Vol.11 No.10, October 11, 2023

DOI: 10.4236/jss.2023.1110006 430 Downloads 2,169 Views Citations
Total Quality Management as a Tool for Marketing Performance Improvement: A Case of Oil and Gas Company in Iraq (Articles)

Ghada M. Ibrahim, Imtissal Bachir El Akkaoui, Mohammed Waleed Wahbi

Open Journal of Business and Management Vol.12 No.1, January 29, 2024

DOI: 10.4236/ojbm.2024.121025 428 Downloads 1,637 Views Citations
Strategies for Enrollment Managers at Historically Black Colleges and Universities: A Single Case Study (Articles)

Johnny B. McDonald, Charles R. Needham

Open Journal of Business and Management Vol.8 No.3, May 29, 2020

DOI: 10.4236/ojbm.2020.83084 1,085 Downloads 3,151 Views Citations
A Strategic Evaluation on Competency of Karnataka Destinations through Destination Management Organizations (Articles)

Bindi Varghese

American Journal of Industrial and Business Management Vol.6 No.2, February 22, 2016

DOI: 10.4236/ajibm.2016.62010 3,807 Downloads 5,999 Views Citations
Evolving Green Aviation Transport System: A Hoilistic Approah to Sustainable Green Market Development (Articles)

A. N. Sarkar

American Journal of Climate Change Vol.1 No.3, September 20, 2012

DOI: 10.4236/ajcc.2012.13014 19,182 Downloads 32,815 Views Citations
Characterizing Milk Supply and Marketing Chains and Losses in Wolmera and Ejere Districts of Ethiopia (Articles)

Tadesse Kenea Amentae, Girma Gebresenbet, David Ljungberg

Journal of Service Science and Management Vol.8 No.6, December 4, 2015

DOI: 10.4236/jssm.2015.86084 5,258 Downloads 7,697 Views Citations
Do Customer Loyalty Programs Really Work in Airlines Business?—A Study on Air Berlin (Articles)

Muhammed Zakir Hossain, Habiba Kibria, Saraj Farhana

Journal of Service Science and Management Vol.10 No.4, July 25, 2017

DOI: 10.4236/jssm.2017.104029 4,613 Downloads 13,581 Views Citations

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