Destination Branding - Articles - Scientific Research Publishing

Reimaging Ethiopia through Destination Branding (Articles)

Mulugeta Girma

American Journal of Industrial and Business Management Vol.6 No.2, February 29, 2016

DOI: 10.4236/ajibm.2016.62019 3,458 Downloads 7,293 Views Citations
What Do Consumers Know about Corporate Responsible Management? A Case Study of Eight World-Leading Brands and Their Branding Strategy (Articles)

Mary B. Frambo, Hans Kok, Bruno Fon

Journal of Human Resource and Sustainability Studies Vol.10 No.1, March 14, 2022

DOI: 10.4236/jhrss.2022.101007 554 Downloads 1,991 Views Citations
Formula 1 and the Tourist Destination Image of Shanghai: Impacts, Evidence, and Implications (Articles)

Xiaojing Chen

Open Journal of Social Sciences Vol.13 No.10, October 16, 2025

DOI: 10.4236/jss.2025.1310015 94 Downloads 1,014 Views Citations
This article belongs to the Special Issue on Economic and Social Development
From Audio Branding to Sound Trademark: A Comparative Study in the EU and the US (Articles)

Xinyu Zhang

Beijing Law Review Vol.12 No.2, April 26, 2021

DOI: 10.4236/blr.2021.122023 1,016 Downloads 4,370 Views Citations
Exploring the Relationships of Experiential Value, Destination Image and Destination Loyalty: A Case of Macau Food Festival (Articles)

Yitong Deng, Ying Tang

Journal of Service Science and Management Vol.13 No.6, December 31, 2020

DOI: 10.4236/jssm.2020.136052 2,167 Downloads 5,755 Views Citations
Using OD Estimation Techniques to Determine Freight Factors in a Medium Sized Community (Articles)

Michael D. Anderson, Jeffrey P. Wilson, Gregory A. Harris

Journal of Transportation Technologies Vol.3 No.1, January 23, 2013

DOI: 10.4236/jtts.2013.31004 5,086 Downloads 7,672 Views Citations
The Tourist Harassment Based on the Marketing (Articles)

Ji Wen, Yina Li

American Journal of Industrial and Business Management Vol.5 No.3, March 18, 2015

DOI: 10.4236/ajibm.2015.53012 5,484 Downloads 7,526 Views Citations
A Strategic Evaluation on Competency of Karnataka Destinations through Destination Management Organizations (Articles)

Bindi Varghese

American Journal of Industrial and Business Management Vol.6 No.2, February 22, 2016

DOI: 10.4236/ajibm.2016.62010 3,814 Downloads 6,017 Views Citations
Culture and City Branding: Mega-Events and Iconic Buildings as Fragile Means to Brand the City (Articles)

Müge Riza

Open Journal of Social Sciences Vol.3 No.7, July 24, 2015

DOI: 10.4236/jss.2015.37039 5,667 Downloads 9,670 Views Citations
The Role of Branding on Educational Performance in the Egyptian Private Universities (Articles)

Amel Rashwan, Ayman Shawky, Mohamed A. Ragheb, Alaa A. Bary

Open Access Library Journal Vol.5 No.10, October 15, 2018

DOI: 10.4236/oalib.1104882 1,011 Downloads 4,038 Views Citations
Product Endorsements on Instagram: Consumer Perceptions of Influencer Authenticity (Articles)

Barry Ardley, Calista Craig, Abi Hunt, Claire May

Open Journal of Business and Management Vol.10 No.3, May 12, 2022

DOI: 10.4236/ojbm.2022.103065 2,321 Downloads 12,167 Views Citations
The Impact of ESG Practices in Taiwan Region Companies on the Recruitment of Generation Z: A Case Study of F Company’s Sustainability Initiatives (Articles)

Wen Ning Kuo, Mei Ya Wang, Chi-Hsin Wu

Open Journal of Business and Management Vol.13 No.4, July 18, 2025

DOI: 10.4236/ojbm.2025.134146 173 Downloads 884 Views Citations
Why Some Businesses Succeed While Others Fail? And What Can We Learn from That? (Articles)

Fatima Zahraa Bendriouch

Open Access Library Journal Vol.13 No.5, May 18, 2026

DOI: 10.4236/oalib.1115168 11 Downloads 128 Views Citations
Integrating Origin-Destination Survey and Stochastic User Equilibrium: A Case Study for Route Relocation (Articles)

Deo Chimba, Daniel Emaasit, Boniphace Kutela

Journal of Transportation Technologies Vol.2 No.4, October 31, 2012

DOI: 10.4236/jtts.2012.24032 4,440 Downloads 7,840 Views Citations
An Evaluation of Destination Management Systems in Madagascar with Aspect of Tourism Sector (Articles)

Daré Aurélien, Rakotonirina Jeremy Desiré

American Journal of Industrial and Business Management Vol.4 No.9, September 19, 2014

DOI: 10.4236/ajibm.2014.49057 6,327 Downloads 8,833 Views Citations
Ålesund—The Art Nouveau City (Articles)

Larysa Karaliova

Voice of the Publisher Vol.1 No.1, June 30, 2015

DOI: 10.4236/vp.2015.11002 3,530 Downloads 5,277 Views Citations
An Optimization of Bluetooth Sensor Locations for Origin-Destination in an Urban Network (Articles)

Ibrahim Khliefat, Ibrahem Shatnawi

Journal of Transportation Technologies Vol.7 No.4, August 15, 2017

DOI: 10.4236/jtts.2017.74024 1,333 Downloads 3,063 Views Citations
Identification of the Type of Strategic Policy for Sustainable Development on the Basis of Territorial Characterization. A Case Study in Canton Baños de Agua Santa, Tungurahua, Ecuador (Articles)

Jose Fabian Fonseca Vasconez, Andrea del Pilar Ramirez Casco, Mario Alfonso Arellano Diaz, Xavier Sulca Guale

Theoretical Economics Letters Vol.7 No.5, August 24, 2017

DOI: 10.4236/tel.2017.75104 1,245 Downloads 2,530 Views Citations
This article belongs to the Special Issue on Economics and Management Strategies
A Study on the Driving Factors of Tourism Destination Brand Equity Based on Internet Sharing Content: A Case Study of Shenzhen Happy Valley (Articles)

Ju Zhu, Mingfang Zhu

Journal of Service Science and Management Vol.11 No.6, November 30, 2018

DOI: 10.4236/jssm.2018.116039 1,691 Downloads 4,045 Views Citations
Cultural Tourism as a Tourist Development Strategy of City of Split (Articles)

Lucija Farac

Open Access Library Journal Vol.11 No.1, January 22, 2024

DOI: 10.4236/oalib.1111163 156 Downloads 1,301 Views Citations

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