Analysis of Factors Influencing the Strategic Choice of Brand Architecture

ISSN Print: 2327-5952
ISSN Online: 2327-5960
www.scirp.net/journal/jss
E-mail: [email protected]

Citations

"Analysis of Factors Influencing the Strategic Choice of Brand Architecture"
written by Cancan Lu,
published by Open Journal of Social Sciences, Vol.2 No.9, 2014

has been cited by the following article(s):

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[6]	Corporate brand: future and challenges
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[7]	Corporate brand: Expert interviews
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[9]	Corporate brand: Asia
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