Service Marketing Strategy - Articles - Scientific Research Publishing

The lived experience of a 24-hour support center for persons with psychiatric disabilities: Making me feel almost like an ordinary person (Articles)

Ann-Christin Janlöv, Irené Persson, Agneta Berg

Open Journal of Nursing Vol.4 No.1, January 22, 2014

DOI: 10.4236/ojn.2014.41007 3,465 Downloads 5,417 Views Citations
Value Co-Creation Practices in Smart City Ecosystem (Articles)

Marco Pellicano, Mario Calabrese, Francesca Loia, Gennaro Maione

Journal of Service Science and Management Vol.12 No.1, January 11, 2019

DOI: 10.4236/jssm.2019.121003 1,914 Downloads 5,627 Views Citations
This article belongs to the Special Issue on Business Models in Service Ecosystem Perspective
“Three-Stage” Alternative Assessment (Articles)

Bat-Sheva Ilany, Nurit Shmueli

Creative Education Vol.12 No.7, July 28, 2021

DOI: 10.4236/ce.2021.127130 413 Downloads 2,044 Views Citations
Significance of Live Streaming in Shaping Business: A Critical Review and Analytical Study (Articles)

Nasir Uddin

Social Networking Vol.13 No.3, July 31, 2024

DOI: 10.4236/sn.2024.133003 259 Downloads 2,029 Views Citations
Beyond Algorithms: A Comprehensive Analysis of AI-Driven Personalization in Strategic Communications (Articles)

Natalie Nkembuh

Journal of Computer and Communications Vol.12 No.10, October 24, 2024

DOI: 10.4236/jcc.2024.1210009 368 Downloads 3,786 Views Citations
This article belongs to the Special Issue on Machine Learning and its Applications
Forbidden Fruit Tastes the Sweetest—A Study of Norwegians’ Consumption Pattern of Chocolate, Sweets, Salty Snacks, Soft Drinks and the Like (Articles)

Annechen Bahr Bugge, Randi Lavik

Food and Nutrition Sciences Vol.3 No.12, December 10, 2012

DOI: 10.4236/fns.2012.312212 4,950 Downloads 9,913 Views Citations
A Strategic Evaluation on Competency of Karnataka Destinations through Destination Management Organizations (Articles)

Bindi Varghese

American Journal of Industrial and Business Management Vol.6 No.2, February 22, 2016

DOI: 10.4236/ajibm.2016.62010 3,778 Downloads 5,944 Views Citations
Assessment of Safety and Effectiveness of Glaritus^® (Wockhardt’s Insulin Glargine) in a Prospective, Multi-Centric Post Marketing Observational Study in Nepalese Having Type 2 Diabetes Mellitus (Articles)

Ansumali Joshi, Bhojraj Adhikari, Basant Tamrakar, Gaurav Puppalwar, Agam Shah, Rishi Jain

Open Journal of Endocrine and Metabolic Diseases Vol.9 No.2, February 27, 2019

DOI: 10.4236/ojemd.2019.92003 1,349 Downloads 3,735 Views Citations
Project Management in Higher Education Marketing: A Study on Leveraging Mentorship Programs to Enhance Brand Visibility and Student Recruitment at United African University of Tanzania (Articles)

Nelsen A. Rahul

American Journal of Industrial and Business Management Vol.14 No.5, May 29, 2024

DOI: 10.4236/ajibm.2024.145038 397 Downloads 1,412 Views Citations
Effective Strategies Used by Trinidad and Tobago Financial Institution Leaders to Attract and Retain SMEs (Articles)

Billy Brian Seaman, Kim Critchlow

Open Journal of Business and Management Vol.13 No.3, May 14, 2025

DOI: 10.4236/ojbm.2025.133094 102 Downloads 698 Views Citations
The Impact of Personalized AI-Generated Video Ads on Consumer Click-Through Rates (Articles)

Nada Querch, Pingli Zhu

Open Access Library Journal Vol.12 No.6, June 30, 2025

DOI: 10.4236/oalib.1113607 272 Downloads 3,176 Views Citations
The Role of Algorithmic Ad Personalization in Driving Impulse Buying Behavior: Mediating Effects of Perceived Value and Moderating Personality Traits (Articles)

Abu Bakar, Huaqiang Wang

Open Access Library Journal Vol.12 No.8, August 6, 2025

DOI: 10.4236/oalib.1113822 216 Downloads 1,677 Views Citations
The Impact of Digital Marketing on Consumer Loyalty in Small Businesses (Articles)

Vladyslav Gargun

American Journal of Industrial and Business Management Vol.15 No.9, September 22, 2025

DOI: 10.4236/ajibm.2025.159065 257 Downloads 1,871 Views Citations
Instantaneous Active and Reactive Power and Current Strategies for Current harmonics cancellation in 3-ph 4wire SHAF With both PI and Fuzzy Controllers (Articles)

Suresh Mikkili, Anup Kumar Panda

Energy and Power Engineering Vol.3 No.3, July 27, 2011

DOI: 10.4236/epe.2011.33036 10,666 Downloads 18,872 Views Citations
Current Distortion Evaluation in Traction 4Q Constant Switching Frequency Converters (Articles)

M. BRENNA, F. FOIADELLI, M. ROSCIA, D. ZANINELLI

Journal of Electromagnetic Analysis and Applications Vol.1 No.3, September 28, 2009

DOI: 10.4236/jemaa.2009.13021 6,826 Downloads 12,621 Views Citations
Knowledge Innovative Organization: The Effect of Constant Organization Renewal (Articles)

Abu Saleh Md. Sohel-Uz-Zaman, Umana Anjalin

Journal of Service Science and Management Vol.2 No.4, December 15, 2009

DOI: 10.4236/jssm.2009.24046 5,687 Downloads 10,518 Views Citations
A Literature Review on the Studies of Internet Retailing Management (Articles)

Tao Zhang, Guijun Zhuang, Yuanyuan Huang

Technology and Investment Vol.1 No.1, March 1, 2010

DOI: 10.4236/ti.2010.11003 10,879 Downloads 24,340 Views Citations
Building reliable genetic maps: different mapping strategies may result in different maps (Articles)

Yefim Ronin, David Mester, Dina Minkov, Abraham Korol

Natural Science Vol.2 No.6, July 1, 2010

DOI: 10.4236/ns.2010.26073 5,566 Downloads 11,600 Views Citations
The Need to Evaluate Strategy and Tactics before the Software Development Process Begins (Articles)

Samir Kherraf, Laila Cheikhi, Alain Abran, Witold Suryn, Eric Lefebvre

Journal of Software Engineering and Applications Vol.3 No.7, July 23, 2010

DOI: 10.4236/jsea.2010.37074 6,195 Downloads 10,989 Views Citations
Winning Strategies and Complexity of Nim-Type Computer Game on Plane (Articles)

Boris S. Verkhovsky

International Journal of Communications, Network and System Sciences Vol.3 No.10, October 27, 2010

DOI: 10.4236/ijcns.2010.310106 6,309 Downloads 11,027 Views Citations

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