Dynamic Marketing Capabilities - Articles - Scientific Research Publishing

Research on the Effect of 4C + 2S to Customer Perceived Value in Scene Marketing of Clothing Industry in China (Articles)

Yuan Wang

Open Journal of Business and Management Vol.8 No.2, March 5, 2020

DOI: 10.4236/ojbm.2020.82037 1,671 Downloads 4,325 Views Citations
Strategies to Cultivate Generation Z Talent in Marketing under the Big Data Era (Articles)

Fan Mo

Open Access Library Journal Vol.9 No.1, January 6, 2022

DOI: 10.4236/oalib.1108157 343 Downloads 2,316 Views Citations
Food Marketing and Its Influence on Peoples’ Perception of Health (Articles)

Samantha Willis

Open Journal of Social Sciences Vol.10 No.11, October 28, 2022

DOI: 10.4236/jss.2022.1011034 609 Downloads 4,611 Views Citations
This article belongs to the Special Issue on Health and Social Sciences
Effects of Charcoal Marketing on the Environment and Health in the City of Cotonou in Southern Benin (Articles)

Théodore Soussia, Victoria Zinsou, Thékpo Théodore Adjakpa, Boniface Bonaventure Kpamegan, Florence Nicole Houngla, Charles Sossa Jérôme, Lisette Odoulami, Lamine Saîd Baba-Moussa

Journal of Geoscience and Environment Protection Vol.12 No.11, November 22, 2024

DOI: 10.4236/gep.2024.1211007 90 Downloads 599 Views Citations
A Literature Review on Consumer’s Complaining Behavior and Dissatisfaction: Implication of Marketing Strategies with Special Reference to the Online Retail Sector (Articles)

Komal

Open Journal of Business and Management Vol.9 No.2, February 25, 2021

DOI: 10.4236/ojbm.2021.92027 1,412 Downloads 10,188 Views Citations
This article belongs to the Special Issue on Business Administration and Management
Developing Human Capital Capabilities of Top Management Team for CoPS Innovation (Articles)

Yuhui GE, Weizhong YANG

Journal of Service Science and Management Vol.2 No.3, September 11, 2009

DOI: 10.4236/jssm.2009.23027 6,451 Downloads 11,516 Views Citations
Preservice Teachers’ Sense of Efficacy and Its Sources (Articles)

Sunjin Oh

Psychology Vol.2 No.3, July 2, 2011

DOI: 10.4236/psych.2011.23037 11,125 Downloads 20,114 Views Citations
The Capability Approach and Evaluation of the Well-Being in Senegal: An Operationalization with the Structural Equations Models (Articles)

Felwine Sarr, Muhammad Ba

Modern Economy Vol.8 No.1, January 20, 2017

DOI: 10.4236/me.2017.81007 3,224 Downloads 9,600 Views Citations
Thermally Dependent Behaviour of Cold-Blooded Animals: Overcoming Two Temperature Barriers on the Way to Warm-Blooded (Articles)

Yulia S. Mednikova, Sergei N. Kalabushev

Journal of Behavioral and Brain Science Vol.13 No.5, May 31, 2023

DOI: 10.4236/jbbs.2023.135007 298 Downloads 1,566 Views Citations
Ideal Characteristics of Managers in Manufacturing Companies (Articles)

Uri Porath

Modern Economy Vol.14 No.8, August 9, 2023

DOI: 10.4236/me.2023.148054 331 Downloads 1,917 Views Citations
Assessment of the Physical Capabilities of Heart Failure Patients before and after Cardiovascular Rehabilitation: A Study of 125 Patients from West Africa, Dakar, Senegal (Articles)

Aliou Alassane Ngaide, Ngoné Diaba Gaye, Joseph Salvador Mingou, Mahugbe L. C. Houenassi, Aminata Mbaye, Aime Mbaye Sy, Fatou Aw, Alassane Mbaye, Abdoul Kane

World Journal of Cardiovascular Diseases Vol.14 No.8, August 29, 2024

DOI: 10.4236/wjcd.2024.148042 109 Downloads 564 Views Citations
Does Supply Chain Resilience Mediate the Relation between Artificial Intelligence Capabilities and Supply Chain Performance? (Articles)

Gladys Tuo, Michael Karikari Appiah, Kwame Owusu Sarpong, Stephen Okyere

Open Journal of Business and Management Vol.12 No.6, November 21, 2024

DOI: 10.4236/ojbm.2024.126218 242 Downloads 1,425 Views Citations
Magnet of Mobility: Understanding Why the World’s Wealth Moves to the UAE (Articles)

Daniyal Ahmad Kazi, Tayce Hong

Modern Economy Vol.17 No.2, February 6, 2026

DOI: 10.4236/me.2026.172014 71 Downloads 1,056 Views Citations
Thermomechanical Behavior Modeling of a Cr-Ni-Mo-Mn-N Austenitic Stainless Steel (Articles)

Rafael P. Ferreira, Eden S. Silva, Carmem C. F. Nascimento, Samuel F. Rodrigues, Clodualdo Aranas Jr., Valdemar S. Leal, Gedeon S. Reis

Materials Sciences and Applications Vol.7 No.12, December 13, 2016

DOI: 10.4236/msa.2016.712062 1,771 Downloads 3,780 Views Citations
Study of the Interception Scheme Based on A* Path Finding Algorithm in Computer Game (Articles)

Zhenjie Li, Haiming Li

Journal of Computer and Communications Vol.8 No.7, July 30, 2020

DOI: 10.4236/jcc.2020.87004 729 Downloads 2,624 Views Citations
Going Viral for a Greener Future: How to Harness the Power of Active Viral Marketing in Green Product Campaigns (Articles)

Serveh Saeidi, Svend Hollensen

American Journal of Industrial and Business Management Vol.13 No.12, December 21, 2023

DOI: 10.4236/ajibm.2023.1312077 470 Downloads 2,448 Views Citations
Analysis of Service Processes Characteristics across a Range of Enterprises (Articles)

John Maleyeff

Journal of Service Science and Management Vol.2 No.1, March 21, 2009

DOI: 10.4236/jssm.2009.21004 12,541 Downloads 19,450 Views Citations
Study of Green Behavior with a Focus on Mexican Individuals (Articles)

Eva CONRAUD-KOELLNER, Luis Arturo RIVAS-TOVAR

iBusiness Vol.1 No.2, December 18, 2009

DOI: 10.4236/ib.2009.12016 8,092 Downloads 13,208 Views Citations
Internet-Future Business Development Focus (Articles)

Xiang Fang, Yangping Zhou

American Journal of Industrial and Business Management Vol.2 No.3, June 15, 2012

DOI: 10.4236/ajibm.2012.23011 8,239 Downloads 14,419 Views Citations
Explanatory Models of Change of Consumer Behavior Applied to Social Marketing (Articles)

Nayeli Manzano, Luis Rivas, George Bonilla

iBusiness Vol.4 No.3, September 28, 2012

DOI: 10.4236/ib.2012.43031 9,317 Downloads 15,016 Views Citations

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