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DOI
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Affiliation
ISSN
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7 Pillars of Digital Transformation Framework for Continuous Business Growth
(Articles)
Yasaman Javadi
iBusiness
Vol.14 No.3
, September 13, 2022
DOI:
10.4236/ib.2022.143011
557
Downloads
3,178
Views
Citations
A Conceptual Framework to Unmask the Relationship between Marketing Mix Strategies, Marketing Culture and Sales Performance of Ugandan Manufacturing Firms
(Articles)
Mabel Birungi Komunda
,
Aihie Osarenkhoe
,
Daniella Fjellström
,
Justus Katusabe
,
Victor Nyongyera
Journal of Service Science and Management
Vol.16 No.6
, November 24, 2023
DOI:
10.4236/jssm.2023.166037
488
Downloads
2,565
Views
Citations
The Future of Marketing: How Predictive Modeling Optimizes Campaign Strategies
(Articles)
Leila Sadrnia
iBusiness
Vol.15 No.4
, December 29, 2023
DOI:
10.4236/ib.2023.154018
573
Downloads
3,416
Views
Citations
The Effect of Consumer Attitude on the Effect of Social Media Marketing on Hospital Promotion Activities through Content Marketing
(Articles)
Busra Yuceer
,
Omer Faruk Sarkbay
,
Murat Basal
Open Journal of Social Sciences
Vol.12 No.2
, February 27, 2024
DOI:
10.4236/jss.2024.122021
670
Downloads
2,733
Views
Citations
Digital Marketing on LinkedIn: In-Depth Strategies for Lead Generation
(Articles)
Serveh Saeidi
,
Svend Hollensen
American Journal of Industrial and Business Management
Vol.14 No.5
, May 9, 2024
DOI:
10.4236/ajibm.2024.145033
1,235
Downloads
7,070
Views
Citations
On Line Media Market and New Advertising Agencies: Analysis of an Italian Case
(Articles)
Simone Guercini
Journal of Service Science and Management
Vol.2 No.2
, June 17, 2009
DOI:
10.4236/jssm.2009.22015
6,274
Downloads
11,894
Views
Citations
The Tourist Harassment Based on the Marketing
(Articles)
Ji Wen
,
Yina Li
American Journal of Industrial and Business Management
Vol.5 No.3
, March 18, 2015
DOI:
10.4236/ajibm.2015.53012
5,434
Downloads
7,439
Views
Citations
Self-Construal and Its Implications for Marketing
(Articles)
Kun Gai
Open Journal of Social Sciences
Vol.6 No.5
, May 29, 2018
DOI:
10.4236/jss.2018.65020
1,831
Downloads
7,013
Views
Citations
Research on the Effect of 4C + 2S to Customer Perceived Value in Scene Marketing of Clothing Industry in China
(Articles)
Yuan Wang
Open Journal of Business and Management
Vol.8 No.2
, March 5, 2020
DOI:
10.4236/ojbm.2020.82037
1,671
Downloads
4,324
Views
Citations
Strategies to Cultivate Generation Z Talent in Marketing under the Big Data Era
(Articles)
Fan Mo
Open Access Library Journal
Vol.9 No.1
, January 6, 2022
DOI:
10.4236/oalib.1108157
343
Downloads
2,316
Views
Citations
Food Marketing and Its Influence on Peoples’ Perception of Health
(Articles)
Samantha Willis
Open Journal of Social Sciences
Vol.10 No.11
, October 28, 2022
DOI:
10.4236/jss.2022.1011034
609
Downloads
4,608
Views
Citations
This article belongs to the Special Issue on
Health and Social Sciences
Effects of Charcoal Marketing on the Environment and Health in the City of Cotonou in Southern Benin
(Articles)
Théodore Soussia
,
Victoria Zinsou
,
Thékpo Théodore Adjakpa
,
Boniface Bonaventure Kpamegan
,
Florence Nicole Houngla
,
Charles Sossa Jérôme
,
Lisette Odoulami
,
Lamine Saîd Baba-Moussa
Journal of Geoscience and Environment Protection
Vol.12 No.11
, November 22, 2024
DOI:
10.4236/gep.2024.1211007
90
Downloads
599
Views
Citations
A Literature Review on Consumer’s Complaining Behavior and Dissatisfaction: Implication of Marketing Strategies with Special Reference to the Online Retail Sector
(Articles)
Komal
Open Journal of Business and Management
Vol.9 No.2
, February 25, 2021
DOI:
10.4236/ojbm.2021.92027
1,412
Downloads
10,187
Views
Citations
This article belongs to the Special Issue on
Business Administration and Management
Cost Deployment Tool for Technological Innovation of World Class Manufacturing
(Articles)
Luan Carlos Santos Silva
,
João Luiz Kovaleski
,
Silvia Gaia
,
Manon Garcia
,
Pedro Paulo de Andrade Júnior
Journal of Transportation Technologies
Vol.3 No.1
, January 23, 2013
DOI:
10.4236/jtts.2013.31002
18,893
Downloads
28,942
Views
Citations
Correlations between Corporate Climate Change Management and Financial Performance: A Case Study of Japanese Automobile Manufacturers
(Articles)
Miyako Enokibori
,
Ryuji Matsuhashi
,
Yoshikuni Yoshida
Low Carbon Economy
Vol.4 No.4
, December 10, 2013
DOI:
10.4236/lce.2013.44014
4,217
Downloads
6,600
Views
Citations
Measurements of Fission Products from the Fukushima Daiichi Incident in San Francisco Bay Area Air Filters, Automobile Filters, Rainwater, and Food
(Articles)
A. R. Smith
,
K. J. Thomas
,
E. B. Norman
,
D. L. Hurley
,
B. T. Lo
,
Y. D. Chan
,
P. V. Guillaumon
,
B. G. Harvey
Journal of Environmental Protection
Vol.5 No.3
, February 28, 2014
DOI:
10.4236/jep.2014.53025
7,295
Downloads
12,494
Views
Citations
This article belongs to the Special Issue on
Radioactive Contamination
An Assessment of Heavy-Metal Contamination in Soils within Auto-Mechanic Workshops Using Enrichment and Contamination Factors with Geoaccumulation Indexes
(Articles)
Isaac A. Ololade
Journal of Environmental Protection
Vol.5 No.11
, August 26, 2014
DOI:
10.4236/jep.2014.511098
8,771
Downloads
13,353
Views
Citations
Performance Evaluation of Listed Companies in New-Energy Automotive Industry
(Articles)
Zexuan Lu
,
Hongsheng Xia
Open Journal of Energy Efficiency
Vol.3 No.4
, November 27, 2014
DOI:
10.4236/ojee.2014.34011
5,118
Downloads
7,028
Views
Citations
Application of Improved RSM in the Optimization of Automotive Frontal Crashworthiness
(Articles)
Chunke Liu
,
Jianxing Li
,
Xiaojun Xu
Journal of Transportation Technologies
Vol.6 No.3
, April 28, 2016
DOI:
10.4236/jtts.2016.63015
2,260
Downloads
3,449
Views
Citations
Radiator Vibration Fatigue Analysis
(Articles)
Toure Ismael
,
Buyun Sheng
Journal of Electronics Cooling and Thermal Control
Vol.7 No.1
, January 18, 2017
DOI:
10.4236/jectc.2017.71002
3,049
Downloads
6,436
Views
Citations
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