Consumer Buying Behavior - Articles - Scientific Research Publishing

An Analysis of Pandemic Panic Buying Motivators among Undergraduate College Students Using Mind Genomics Cognitive Science (Articles)

Alexis Theriot, Natalia Urrutia-Alvarez, Erin M. McKinley

Psychology Vol.12 No.9, September 29, 2021

DOI: 10.4236/psych.2021.129092 416 Downloads 1,815 Views Citations
The Impact of Personalized AI-Generated Video Ads on Consumer Click-Through Rates (Articles)

Nada Querch, Pingli Zhu

Open Access Library Journal Vol.12 No.6, June 30, 2025

DOI: 10.4236/oalib.1113607 272 Downloads 3,178 Views Citations
User Acceptance of Personalized and Context-Specific Online Advertising (Articles)

S. Denise Ruhrberg, Giulia Kirstein, Katsiaryna S. Baran

Open Journal of Social Sciences Vol.5 No.3, March 30, 2017

DOI: 10.4236/jss.2017.53020 2,510 Downloads 4,719 Views Citations
Online Reservation Abandonment: How to Bridge the Gap between the Original Intention and the Actual Behavior? (Articles)

Mohamed Nabil Mzoughi, Anissa Negra, Aïcha Habacha

American Journal of Industrial and Business Management Vol.2 No.3, June 15, 2012

DOI: 10.4236/ajibm.2012.23012 5,564 Downloads 11,580 Views Citations
Work Behavior Analysis of FMCG Salesman (Articles)

Minchao Liao, Lili Fan

Open Journal of Business and Management Vol.2 No.3, July 25, 2014

DOI: 10.4236/ojbm.2014.23028 5,486 Downloads 7,414 Views Citations
Factors Influencing Consumers’ Purchasing Behavior on Organic Vegetables: A Case Study in Vientiane, Lao PDR (Articles)

Chaitor Poyearleng, Zhao Kai, Saleh Shahriar, Ouaimon Payang Slim Reakine

Open Journal of Social Sciences Vol.7 No.2, February 21, 2019

DOI: 10.4236/jss.2019.72017 2,007 Downloads 6,718 Views Citations
Does Knowledge Translate into Action? Impact of Perceived Environmental Knowledge on Ecologically Conscious Consumer Behavior (Articles)

Manoj Das, Mahesh Ramalingam

Theoretical Economics Letters Vol.9 No.5, June 14, 2019

DOI: 10.4236/tel.2019.95087 1,264 Downloads 4,156 Views Citations
A Review on Returnless Refunds in E-Commerce Retailing: Sales through Leniency (Articles)

Guilherme Rodrigues dos Santos, Ekaterina Koromyslova

iBusiness Vol.12 No.2, June 29, 2020

DOI: 10.4236/ib.2020.122005 995 Downloads 3,918 Views Citations
Use of Social Media as an Effective Marketing Tool for Fashion Startups in Saudi Arabia (Articles)

Noran Trad, Maha Abdullah Al Dabbagh

Open Journal of Social Sciences Vol.8 No.11, November 27, 2020

DOI: 10.4236/jss.2020.811029 2,525 Downloads 11,842 Views Citations
A Data-Driven Research of Sales and Purchases on JD.com Platform (Articles)

Xiangyu Huang

Intelligent Information Management Vol.13 No.1, January 20, 2021

DOI: 10.4236/iim.2021.131002 716 Downloads 3,331 Views Citations
A Literature Review on Consumer’s Complaining Behavior and Dissatisfaction: Implication of Marketing Strategies with Special Reference to the Online Retail Sector (Articles)

Komal

Open Journal of Business and Management Vol.9 No.2, February 25, 2021

DOI: 10.4236/ojbm.2021.92027 1,412 Downloads 10,188 Views Citations
This article belongs to the Special Issue on Business Administration and Management
Sustainable Retailing Performance of Zara during COVID-19 Pandemic (Articles)

Suheela Shabir, Norah Ali AlBishri

Open Journal of Business and Management Vol.9 No.3, April 15, 2021

DOI: 10.4236/ojbm.2021.93054 16,641 Downloads 65,123 Views Citations
Perceived Risk versus Perceived Value for Money: Assessing Online Retail Shopping Behavior among Ghanaians (Articles)

Gideon Buernartey Boyetey, Samuel Antwi

iBusiness Vol.13 No.3, August 9, 2021

DOI: 10.4236/ib.2021.133008 978 Downloads 4,551 Views Citations
A Review on Apparel Fashion Trends, Visual Merchandising and Fashion Branding (Articles)

Sonkar P. Akhilendra, Muthusamy Aravendan

Intelligent Information Management Vol.15 No.3, May 9, 2023

DOI: 10.4236/iim.2023.153007 1,240 Downloads 8,329 Views Citations
Perception and Preferences of Consumers in the Retail Sector: A Case Study in the City of Loja-Ecuador (Articles)

Max Boada, Maria Boada, Francisco Morocho

Open Journal of Business and Management Vol.11 No.3, May 31, 2023

DOI: 10.4236/ojbm.2023.113074 534 Downloads 4,085 Views Citations
Impact of COVID-19 on Consumer Behaviour and Mindful Consumption (Articles)

Sreemoyee Thapa

Open Journal of Business and Management Vol.12 No.3, May 17, 2024

DOI: 10.4236/ojbm.2024.123086 266 Downloads 1,726 Views Citations
The Impact of Social Media Marketing on Consumer Behavior: A Study of the Fashion Retail Industry (Articles)

Saddam Nasir Chowdhury, Md Omar Faruque, Sadia Sharmin, Tughlok Talukder, Md Abdullah Al Mahmud, Golam Dastagir, Surove Akter

Open Journal of Business and Management Vol.12 No.3, May 21, 2024

DOI: 10.4236/ojbm.2024.123090 4,214 Downloads 70,428 Views Citations
Investigating the Influence of Social Media Marketing Campaigns on Libyan Consumer Behavior Pertaining to Private Universities: A Case Study of the Libyan International University (Articles)

Abdilrahman Ebrahim

Open Access Library Journal Vol.11 No.11, November 30, 2024

DOI: 10.4236/oalib.1112470 97 Downloads 874 Views Citations
Influence of Social Media on Consumer Behavior: Investigating How Social Media Platforms Shape Consumer Purchasing Decisions and Loyalty (Articles)

Simon Suwanzy Dzreke, Semefa Dzreke

Open Journal of Business and Management Vol.13 No.2, March 17, 2025

DOI: 10.4236/ojbm.2025.132061 2,854 Downloads 43,335 Views Citations
Reinventing Ultra-Fast Fashion: Strategic Growth Recommendations for SHEIN’s Sustainable Brand Development (Articles)

Monique Cheuk Nam Siu, Sunny Ubale

Open Journal of Business and Management Vol.13 No.4, July 29, 2025

DOI: 10.4236/ojbm.2025.134154 304 Downloads 2,984 Views Citations

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