Product Brand - Articles - Scientific Research Publishing

A Study on the Core Values of the Brand (Articles)

Xiangyin Li, Cui Sun

Journal of Service Science and Management Vol.8 No.6, December 23, 2015

DOI: 10.4236/jssm.2015.86087 7,986 Downloads 11,950 Views Citations
An Atomic Product: The Unison Jerk in Drug Transportation (Articles)

Tafireyi Nemaura

Journal of Applied Mathematics and Physics Vol.11 No.4, April 17, 2023

DOI: 10.4236/jamp.2023.114058 197 Downloads 810 Views Citations
Tensor Product of 2-Frames in 2-Hilbert Spaces (Articles)

G. Upender Reddy

Advances in Pure Mathematics Vol.6 No.8, July 5, 2016

DOI: 10.4236/apm.2016.68039 2,099 Downloads 3,992 Views Citations
This article belongs to the Special Issue on Mathematical Analysis and Application
The Impact of Product Nickname on Consumer Product Evaluation (Articles)

Yanjing Lin, Haiquan Chen

American Journal of Industrial and Business Management Vol.10 No.2, February 20, 2020

DOI: 10.4236/ajibm.2020.102026 1,766 Downloads 4,653 Views Citations
Study on the Construction of Enterprise Quality Culture for Brand Strategy (Articles)

Zhi Gao, Jinfu Ye, Yi Huang

iBusiness Vol.4 No.3, September 28, 2012

DOI: 10.4236/ib.2012.43033 7,078 Downloads 11,887 Views Citations
The Effect of Crisis Processing Capacity on Brand Crisis Reparability (Articles)

Yi Xiao, Qing Li, Haiying Wei

Journal of Service Science and Management Vol.7 No.5, October 23, 2014

DOI: 10.4236/jssm.2014.75031 3,288 Downloads 4,648 Views Citations
A Comparative Study of Competitive Brand Based on Customer-Perceived Value—Evidences from IAT (Articles)

Yaozhong Liu, Qifeng Sun

Open Journal of Social Sciences Vol.3 No.7, July 24, 2015

DOI: 10.4236/jss.2015.37040 4,882 Downloads 8,831 Views Citations
Study on the Influence Path of Brand Virtual Community Interaction on Customer Loyalty (Articles)

Shupan Wang, Jinhua Tong, Danting Zhou

Open Journal of Business and Management Vol.4 No.1, January 25, 2016

DOI: 10.4236/ojbm.2016.41016 4,953 Downloads 7,602 Views Citations
Private Branding Analysis with the Intervention of Marketing Efforts on Channel Competition (Articles)

Ding Yuan

American Journal of Industrial and Business Management Vol.6 No.2, February 26, 2016

DOI: 10.4236/ajibm.2016.62015 4,825 Downloads 6,822 Views Citations
The Study of Temple Tourism Brand Marketing—Taking Guangxiao Temple as an Example (Articles)

Mingzhu Liang, Mingsen Wang, Songjun Xu

Chinese Studies Vol.5 No.3, August 10, 2016

DOI: 10.4236/chnstd.2016.53010 2,734 Downloads 5,979 Views Citations
The Effect of Overcompensation Information Frame on Brand Trust: The Interactive Ritual Chains Perspective (Articles)

Wei Wei, Haiying Wei, Yaxuan Ran, Hongyan Liu

Journal of Service Science and Management Vol.10 No.1, February 24, 2017

DOI: 10.4236/jssm.2017.101002 1,800 Downloads 3,849 Views Citations
Chinese Female Undergraduate’s Explicit and Implicit Attitude toward Chinese Skincare Brands and Japanese and South Korean Skincare Brands (Articles)

Yuanyan Hu, Shengyan Qiu, Shaohua Chen, Jinghui Bi

Chinese Studies Vol.7 No.1, January 15, 2018

DOI: 10.4236/chnstd.2018.71001 1,312 Downloads 3,025 Views Citations
Graphic Design Theory Research and Application in Packaging Technology (Articles)

E. Bankole Oladumiye

Art and Design Review Vol.6 No.1, February 11, 2018

DOI: 10.4236/adr.2018.61003 4,550 Downloads 25,931 Views Citations
A Study on the Driving Factors of Tourism Destination Brand Equity Based on Internet Sharing Content: A Case Study of Shenzhen Happy Valley (Articles)

Ju Zhu, Mingfang Zhu

Journal of Service Science and Management Vol.11 No.6, November 30, 2018

DOI: 10.4236/jssm.2018.116039 1,691 Downloads 4,046 Views Citations
Research on the Influence Factors of Brand Experience on Consumers’ Brand Loyalty (Articles)

Xi Zhang

Open Journal of Business and Management Vol.7 No.2, March 28, 2019

DOI: 10.4236/ojbm.2019.72038 2,086 Downloads 6,899 Views Citations
The Relationship between Knowledge Workers and Innovative Behavior Based on Brand Identity (Articles)

Zhuolin Xiao, Zhensong Cai

Open Journal of Business and Management Vol.7 No.2, April 11, 2019

DOI: 10.4236/ojbm.2019.72051 820 Downloads 2,158 Views Citations
Case Study on Enterprise Behavior Considering Cluster Brand (Articles)

Binbin He

American Journal of Industrial and Business Management Vol.9 No.10, October 23, 2019

DOI: 10.4236/ajibm.2019.910124 804 Downloads 1,952 Views Citations
Locavorism through Control Society Logic: An Analysis of the Possibilities of Food Activism and/or Brand Modeling (Articles)

Margarete Ribeiro Tavares, Fred Tavares, Bárbara Lúcia Guimarães Alves, Jefferson Fernando Gonçalves Guedes da Costa, Marlen Maria Cabral Ramalho

Advances in Applied Sociology Vol.9 No.11, November 29, 2019

DOI: 10.4236/aasoci.2019.911039 1,315 Downloads 2,538 Views Citations
Familiarity, Knowledge and Practices of Healthcare Professionals Regarding the Pharmacovigilance of Biological Medicines in Lusaka, Zambia: A Multi-Facility Cross-Sectional Study (Articles)

Michelo Banda, Katia Verhamme, Webrod Mufwambi, Steward Mudenda, Billy Chabalenge, Scott Kaba Matafwali, Ronald Kampamba Mutati, Christabel Nang’andu Hikaambo, Martin Kampamba, Lavina Prashar

Pharmacology & Pharmacy Vol.13 No.7, July 28, 2022

DOI: 10.4236/pp.2022.137019 291 Downloads 1,386 Views Citations
Research on the Construction Strategy of Visual Image Design at the Brand Aging Stage (Articles)

Yichuan Di, Yijing Wang, Zichao Nie, Min Li

Art and Design Review Vol.10 No.4, November 9, 2022

DOI: 10.4236/adr.2022.104037 382 Downloads 1,725 Views Citations

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