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DOI
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Affiliation
ISSN
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The Study of WeChat Payment Users Willingness Factor
(Articles)
Wei Xu
Journal of Service Science and Management
Vol.10 No.3
, June 12, 2017
DOI:
10.4236/jssm.2017.103021
2,792
Downloads
7,852
Views
Citations
The Effect of Different Price Promotion Ways on Consumers’ Purchasing Intention
(Articles)
Yong Zhang
,
Jiayue Deng
,
Yuxin Xu
American Journal of Industrial and Business Management
Vol.7 No.10
, October 26, 2017
DOI:
10.4236/ajibm.2017.710085
5,281
Downloads
11,849
Views
Citations
Price as а Communication Signal: Theoretical Dependencies between Price and Perceived Quality
(Articles)
Marina Todorova
Open Journal of Business and Management
Vol.14 No.1
, January 22, 2026
DOI:
10.4236/ojbm.2026.141040
196
Downloads
1,250
Views
Citations
The Stigma of Epilepsy among Outpatients in a Tertiary Hospital in South-East Nigeria
(Articles)
Justin U. Achor
,
Birinus A. Ezeala-Adikaibe
,
Okwudili N. Obayi
,
Chinwe F. S. Ezeruigbo
,
Oluchi S. Ekenze
,
Obinna D. Onodugo
Open Journal of Psychiatry
Vol.7 No.4
, September 21, 2017
DOI:
10.4236/ojpsych.2017.74029
1,223
Downloads
3,935
Views
Citations
Empirical Study of Influential Factors of Online Customers’ Repurchase Intention
(Articles)
Yuping Li
iBusiness
Vol.8 No.3
, September 13, 2016
DOI:
10.4236/ib.2016.83006
4,615
Downloads
14,914
Views
Citations
The Impact of Characteristics of B2C Retailer on Purchasing Intention—Based on TAM Model
(Articles)
Qinchang Zhu
Open Journal of Business and Management
Vol.4 No.4
, October 31, 2016
DOI:
10.4236/ojbm.2016.44076
2,732
Downloads
7,718
Views
Citations
Network Intrusion Detection and Visualization Using Aggregations in a Cyber Security Data Warehouse
(Articles)
Bogdan Denny Czejdo
,
Erik M. Ferragut
,
John R. Goodall
,
Jason Laska
International Journal of Communications, Network and System Sciences
Vol.5 No.9A
, September 18, 2012
DOI:
10.4236/ijcns.2012.529069
5,209
Downloads
9,352
Views
Citations
This article belongs to the Special Issue on
Models and Algorithms for Applications
Incorporating User’s Preferences into Scholarly Publications Recommendation
(Articles)
Tobore Igbe
,
Bolanle Ojokoh
Intelligent Information Management
Vol.8 No.2
, March 29, 2016
DOI:
10.4236/iim.2016.82004
2,926
Downloads
4,363
Views
Citations
The Influence of Large Language Models on Conversational Marketing and Communication Strategies
(Articles)
Priyal Borole
Voice of the Publisher
Vol.10 No.2
, April 2, 2024
DOI:
10.4236/vp.2024.102008
418
Downloads
2,127
Views
Citations
From Cognitive Dissonance to Cognitive Resonance: A Sociological Framework for Psychological Alignment in the Algorithmic Age
(Articles)
Marija Gombar
Open Journal of Social Sciences
Vol.13 No.3
, March 25, 2025
DOI:
10.4236/jss.2025.133041
286
Downloads
2,079
Views
Citations
Customizing Customer Experience: A Systematic Review of Digital Personality in Telecommunications
(Articles)
Umapathy Sivan G. Murugasu
,
Anusuyah Subbarao
Open Journal of Business and Management
Vol.13 No.2
, March 26, 2025
DOI:
10.4236/ojbm.2025.132076
185
Downloads
913
Views
Citations
Cognitive Resonance Theory in Strategic Communication: Understanding Personalization, Emotional Resonance, and Echo Chambers
(Articles)
Marija Gombar
,
Maja Križanec Cvitković
Open Access Library Journal
Vol.12 No.4
, April 8, 2025
DOI:
10.4236/oalib.1113171
239
Downloads
2,561
Views
Citations
AI-Powered Personalization in SuperApps: International Case Studies on User Engagement
(Articles)
Zaki Ali Bayashot
Journal of Software Engineering and Applications
Vol.18 No.7
, July 21, 2025
DOI:
10.4236/jsea.2025.187016
228
Downloads
1,561
Views
Citations
The Impact of Big Data-Based Customer Segmentation on Programmatic Purchasing Efficiency: The Role of Chatbot-Based Interactions
(Articles)
Muhammet Salih Yiğit
Open Journal of Applied Sciences
Vol.15 No.7
, July 29, 2025
DOI:
10.4236/ojapps.2025.157146
124
Downloads
727
Views
Citations
Customer Centricity, Hyper-Personalization, and New Digital Business Models
(Articles)
Snezana Zivcevska-Stalpers
Open Journal of Business and Management
Vol.13 No.6
, November 25, 2025
DOI:
10.4236/ojbm.2025.136228
230
Downloads
2,084
Views
Citations
Exploring the Future Trends of Digital Advertising in Emerging Markets: Insights from Palestine and Jordan
(Articles)
Hamdi Sadeh
Open Access Library Journal
Vol.13 No.1
, January 16, 2026
DOI:
10.4236/oalib.1114800
159
Downloads
1,326
Views
Citations
Algorithmic Fairness and Internet of Things (IoT)-Based Personalization in Artificial Intelligence-Driven Healthcare Marketing: Implications for Patient Experience and Choice
(Articles)
Turgut Coşkun
,
Anıl Çetin
,
Murat Başal
Open Journal of Applied Sciences
Vol.16 No.4
, April 22, 2026
DOI:
10.4236/ojapps.2026.164068
39
Downloads
338
Views
Citations
Children Friendship: The Role of Hope in Attributions, Emotions and Expectations
(Articles)
Georgia Stephanou
Psychology
Vol.2 No.8
, November 4, 2011
DOI:
10.4236/psych.2011.28133
6,516
Downloads
13,397
Views
Citations
Racial Differences in Perceived Disorder in Three Gentrifying Neighborhoods
(Articles)
Daniel Monroe Sullivan
,
James D. Bachmeier
Advances in Applied Sociology
Vol.2 No.3
, September 4, 2012
DOI:
10.4236/aasoci.2012.23030
5,014
Downloads
8,415
Views
Citations
An Integrated Statistical Model to Measure Academic Teaching Quality
(Articles)
Paola Cerchiello
,
Paolo Giudici
Open Journal of Statistics
Vol.2 No.5
, December 19, 2012
DOI:
10.4236/ojs.2012.25063
6,087
Downloads
9,299
Views
Citations
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