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ISSN
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An Optimal Control Approach to Customer Lifetime Value
(Articles)
Darkhijav Bayanjargal
,
Batsukh Davaasuren
iBusiness
Vol.12 No.4
, December 23, 2020
DOI:
10.4236/ib.2020.124011
734
Downloads
2,063
Views
Citations
Uncovering Executive Prioritization: Evaluating Customer Value Propositions with the Pairwise Comparison Method
(Articles)
Mika Yrjölä
Journal of Service Science and Management
Vol.8 No.1
, January 21, 2015
DOI:
10.4236/jssm.2015.81001
4,647
Downloads
7,737
Views
Citations
Perceived Risk versus Perceived Value for Money: Assessing Online Retail Shopping Behavior among Ghanaians
(Articles)
Gideon Buernartey Boyetey
,
Samuel Antwi
iBusiness
Vol.13 No.3
, August 9, 2021
DOI:
10.4236/ib.2021.133008
1,003
Downloads
4,655
Views
Citations
Does Perceived Value Mediate the Relationship between Service Traits and Client Satisfaction in the Software-as-a-Service (SaaS)?
(Articles)
J. W. Liu
,
Jamie Y. T. Chang
,
Jacob C. A. Tsai
Open Journal of Social Sciences
Vol.3 No.7
, July 14, 2015
DOI:
10.4236/jss.2015.37026
5,130
Downloads
7,125
Views
Citations
The Emotion of Awe and Perception of Destination to Influence Tourists’ Satisfaction
(Articles)
Dong Lu
,
Ye Tian
Open Journal of Business and Management
Vol.3 No.4
, October 16, 2015
DOI:
10.4236/ojbm.2015.34040
3,383
Downloads
6,759
Views
Citations
Red or Blue? The Influence of Background Color on Promotion Value Perception
(Articles)
Yanxin Yu
,
Hong Zhou
American Journal of Industrial and Business Management
Vol.8 No.3
, March 23, 2018
DOI:
10.4236/ajibm.2018.83041
1,533
Downloads
5,411
Views
Citations
Value Co-Creation in Service Recovery: A Combination of Systematic Literature Review and Meta-Analytic Research
(Articles)
Mo Zhang
,
Shan Jin
Journal of Service Science and Management
Vol.13 No.2
, April 29, 2020
DOI:
10.4236/jssm.2020.132026
1,031
Downloads
3,334
Views
Citations
Research on the Influence of Traceability Information of Fresh Agricultural Products on Consumers’ Purchasing Behavior
(Articles)
Mengjun Yu
,
Xiuxia Yan
,
Jikai Wang
Open Journal of Business and Management
Vol.9 No.5
, September 16, 2021
DOI:
10.4236/ojbm.2021.95128
608
Downloads
2,678
Views
Citations
Exploring International Students’ Perceptions of the Value of New Zealand Postgraduate Education
(Articles)
Olufemi Muibi Omisakin
,
Indrapriya Kularatne
Open Access Library Journal
Vol.10 No.7
, July 20, 2023
DOI:
10.4236/oalib.1110360
176
Downloads
1,499
Views
Citations
The Influences of Short Video Content Marketing on the Purchase Intention: The Case of “Haohuanluo” in China
(Articles)
Zhou-Yan Wu
,
Fang-Lu Zhang
Open Journal of Business and Management
Vol.12 No.6
, November 29, 2024
DOI:
10.4236/ojbm.2024.126223
956
Downloads
6,060
Views
Citations
A Study on the Relationship between the Perceived Value of Rural Traditional Cultural Landscape and Tourists’ Satisfaction and Behavioral Intention
—Taking Xiajiao Village, Huizhou City, Guangdong Province as an Example
(Articles)
Huiyi Wang
,
Dongru Jiang
,
Qi Yang
Open Access Library Journal
Vol.11 No.12
, December 17, 2024
DOI:
10.4236/oalib.1112679
75
Downloads
701
Views
Citations
The Impact of Social Media Usage on Consumers’ Purchase Intentions. Using Perceived Value as the Mediator
(Articles)
Matilda Kumi
,
Sebastian Nana Kumi
,
Newlove Sulun Senkpeni
,
Francisca Arboh
,
Edwin Akwandoh
,
Tejan Andrew Rollings Kamara
Open Access Library Journal
Vol.13 No.2
, February 4, 2026
DOI:
10.4236/oalib.1114852
120
Downloads
1,017
Views
Citations
Effect of Customer Citizenship Behavior on Elderly Customer Purchase Intention Based on Value Co-Creation Theory
(Articles)
Yan Huang
,
Feiyan Liu
Open Journal of Business and Management
Vol.7 No.2
, April 4, 2019
DOI:
10.4236/ojbm.2019.72044
1,266
Downloads
3,359
Views
Citations
C2F2C Strategy Development: The Sichuan Fanqing Furniture Industry Company Case Study
(Articles)
Zhong Liang
,
Yin Jin
,
Maria Santos
Open Journal of Social Sciences
Vol.7 No.10
, October 17, 2019
DOI:
10.4236/jss.2019.710006
702
Downloads
2,356
Views
Citations
Customer Segmentation Using CLV Elements
(Articles)
Mitra Bokaei Hosseni
,
Mohammad Jafar Tarokh
Journal of Service Science and Management
Vol.4 No.3
, September 29, 2011
DOI:
10.4236/jssm.2011.43034
8,667
Downloads
15,836
Views
Citations
An Application of Heterogeneous Bayesian Regression Models with Time Varying Coefficients to Explore the Relationship between Customer Satisfaction and Shareholder Value
(Articles)
Duncan K. H. Fong
,
Qian Chen
,
Zhe Chen
,
Rui Wang
Open Journal of Statistics
Vol.7 No.1
, February 13, 2017
DOI:
10.4236/ojs.2017.71004
1,608
Downloads
3,534
Views
Citations
A Study on Customer Prosumption Concept and Its Impact on Enterprise Value Co-Creation
(Articles)
Jiamian Tian
,
Lei Shen
,
Ye Chen
Theoretical Economics Letters
Vol.7 No.7
, December 7, 2017
DOI:
10.4236/tel.2017.77138
1,370
Downloads
4,883
Views
Citations
This article belongs to the Special Issue on
Consumer Behavior Research
A Numerical Approach to the Customer Lifetime Value
(Articles)
Darkhijav Bayanjargal
,
Batsukh Davaasuren
,
Rentsen Enkhbat
iBusiness
Vol.10 No.2
, June 7, 2018
DOI:
10.4236/ib.2018.102005
1,514
Downloads
5,037
Views
Citations
An Analysis of the Motivation of Customer Participation Value Co-Creation in the We-Media: A Study Based on Content Marketing
(Articles)
Xin Wu
,
Feiyan Liu
Open Journal of Business and Management
Vol.6 No.3
, July 30, 2018
DOI:
10.4236/ojbm.2018.63057
2,112
Downloads
5,235
Views
Citations
The Influence of Opinion Leaders’ Interaction Quality on Platform Brand Value Based on the Logic of Prosumption
(Articles)
Lei Shen
,
Hai Hou
,
Yuhong Zhu
,
Ali Muhammad
iBusiness
Vol.15 No.4
, December 29, 2023
DOI:
10.4236/ib.2023.154019
305
Downloads
1,246
Views
Citations
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