Brands - Articles - Scientific Research Publishing

The Effect of Experience Value on Private Brand Purchase Intention (Articles)

Meizhen Zhang, Qing Li, Defeng Yang

Journal of Service Science and Management Vol.8 No.5, October 9, 2015

DOI: 10.4236/jssm.2015.85068 3,998 Downloads 6,534 Views Citations
Near-Infrared Spectroscopy Combined with Partial Least Squares Discriminant Analysis Applied to Identification of Liquor Brands (Articles)

Bin Yang, Lijun Yao, Tao Pan

Engineering Vol.9 No.2, February 28, 2017

DOI: 10.4236/eng.2017.92009 1,934 Downloads 4,153 Views Citations
Study on the Spillover Effects of Overseas Brand Crises (Articles)

Qing Li, Zheng Jiang

Journal of Service Science and Management Vol.10 No.4, August 16, 2017

DOI: 10.4236/jssm.2017.104031 1,207 Downloads 2,434 Views Citations
The Implicit Association Test on Place-of-Origin Stereotyping for Mobile Phone Brands Based on User Preferences Data Processing (Articles)

Ying Ge, Jibo He, Huishan Pang, Yuanyan Hu, Yangcan Gong

American Journal of Industrial and Business Management Vol.9 No.8, August 23, 2019

DOI: 10.4236/ajibm.2019.98111 809 Downloads 2,377 Views Citations
International Online Shopping: Countries Development Level Matter in Marketing Chinese Brands? (Articles)

Karamoko N’da, Jiaoju Ge, Steven Ji-Fan Ren, Jia Wang

Open Journal of Social Sciences Vol.11 No.10, October 31, 2023

DOI: 10.4236/jss.2023.1110029 252 Downloads 1,070 Views Citations
Could Consumer Economic Environment Impact the Spread of Chinese Smartphone Brands: Evidence from a Hierarchical Regression Analysis (Articles)

Karamoko N’da, Jiaoju Ge, Steven Ji-Fan Ren, Jia Wang

Open Journal of Social Sciences Vol.11 No.10, October 31, 2023

DOI: 10.4236/jss.2023.1110031 228 Downloads 982 Views Citations
Study on the Translation of China Time-Honored Brands in Shanghai from the Perspective of Multimodal Positive Discourse Analysis (Articles)

Yimeng Yuan

Open Access Library Journal Vol.11 No.4, April 16, 2024

DOI: 10.4236/oalib.1111392 138 Downloads 1,083 Views Citations
Value Enhancement Study of Beauty Brands Based on User Experience: Examples of People Aged 48 - 58 (Articles)

Mengran Gu, Nuoshi Li, Jiayin Zhang, Ruifeng Duan, Yan Li

Modern Economy Vol.16 No.7, July 21, 2025

DOI: 10.4236/me.2025.167051 140 Downloads 927 Views Citations
Research on Brand Marketing Effectiveness from the Perspective of Consumer Perception: A Case Study of Pierre Cardin’s Marketing Strategy (Articles)

Yidan Kang, Siyue He, Shuyi Li, Zihan Wang, Chenggang Li

American Journal of Industrial and Business Management Vol.15 No.7, July 23, 2025

DOI: 10.4236/ajibm.2025.157047 370 Downloads 2,594 Views Citations
Discriminant Analysis of Liquor Brands Based on Moving-Window Waveband Screening Using Near-Infrared Spectroscopy (Articles)

Jie Zhong, Jiemei Chen, Lijun Yao, Tao Pan

American Journal of Analytical Chemistry Vol.9 No.3, March 12, 2018

DOI: 10.4236/ajac.2018.93011 1,123 Downloads 2,344 Views Citations

First <12>Last

	[email protected]
	+86 18163351462 (WhatsApp)
	1655362766
	SCIRP WeChat

All	Title	Abstract	Keywords
DOI	Author	Journal	Affiliation
ISSN	Subject

	[email protected]
	+86 18163351462(WhatsApp)
	1655362766

	Paper Publishing WeChat

Browse Subjects

Publish with us

Home

About SCIRP

Service

Policies