Brand Relationship Quality - Articles - Scientific Research Publishing

Did You Sleep Well, Darling?—Link between Sleep Quality and Relationship Quality (Articles)

Angelika Anita Schlarb, Merle Claßen, E.-S. Schuster, Frank Neuner, Martin Hautzinger

Health Vol.7 No.12, December 29, 2015

DOI: 10.4236/health.2015.712190 3,570 Downloads 6,083 Views Citations
Price as а Communication Signal: Theoretical Dependencies between Price and Perceived Quality (Articles)

Marina Todorova

Open Journal of Business and Management Vol.14 No.1, January 22, 2026

DOI: 10.4236/ojbm.2026.141040 128 Downloads 1,014 Views Citations
Supplier Relationship Management: Small, Non-Replaceable Suppliers and Close Customer-Supplier Relationships (Articles)

Gerhard Lechner

Open Journal of Business and Management Vol.7 No.3, July 26, 2019

DOI: 10.4236/ojbm.2019.73099 1,769 Downloads 5,894 Views Citations
This article belongs to the Special Issue on Business Economics
Effects of Fairness and Relationship Quality on Relational Behavior (Articles)

Zafer Kamil Berkman

American Journal of Industrial and Business Management Vol.10 No.7, July 15, 2020

DOI: 10.4236/ajibm.2020.107079 694 Downloads 2,157 Views Citations
A Personalized Cloud Services Recommendation Based on Cooperative Relationship between Services (Articles)

Chengwen Zhang, Jiali Bian, Bo Cheng, Lingfei Li

Journal of Software Engineering and Applications Vol.6 No.12, December 5, 2013

DOI: 10.4236/jsea.2013.612074 4,730 Downloads 7,647 Views Citations
Manufacturer and Distributor’s Performance Measurement: A Case Study of Small-Scale Manufacturing Company in Lagos Nigeria (Articles)

Samuel Dayo Odusina

Open Journal of Business and Management Vol.10 No.3, May 9, 2022

DOI: 10.4236/ojbm.2022.103060 275 Downloads 1,600 Views Citations
Post-Sales Service Quality and Brand Image as Predictors of Customer Loyalty in Malaysia’s Automotive Sector (Articles)

Wan Afezah Wan Abdul Rahman, Zainil Hanim Saidin

Open Journal of Social Sciences Vol.13 No.8, August 14, 2025

DOI: 10.4236/jss.2025.138019 188 Downloads 922 Views Citations
Balancing Tradition and Innovation: A Case Study on How Brand Equity and Service Quality Shape Revisit Intention in Luxury Hospitality (Articles)

Didem Sağındık, Cemal Yükselen

Open Journal of Business and Management Vol.14 No.1, January 6, 2026

DOI: 10.4236/ojbm.2026.141014 85 Downloads 642 Views Citations
The Roles of Relationships and Service Quality as Drivers of Customer Loyalty: An Empirical Study (Articles)

Osman Mohamed Ali

Open Journal of Social Sciences Vol.8 No.4, April 2, 2020

DOI: 10.4236/jss.2020.84002 2,606 Downloads 9,274 Views Citations
Analysis of Factors Influencing the Strategic Choice of Brand Architecture (Articles)

Cancan Lu

Open Journal of Social Sciences Vol.2 No.9, August 26, 2014

DOI: 10.4236/jss.2014.29005 7,259 Downloads 9,667 Views Citations
A Statistical-Based Framework for Predicting Supplier’s Behavior to Quality Requirement Changes in Supply Chain (Articles)

Ekaterina Koromyslova, Jerry Visser

iBusiness Vol.7 No.4, December 15, 2015

DOI: 10.4236/ib.2015.74016 5,079 Downloads 6,816 Views Citations
The Influence of Relationship Quality on Electronic Word of Mouth for Mobile Review Site Users in Saudi Arabia Market (Articles)

Fathia Mohammed Issa

iBusiness Vol.13 No.4, November 4, 2021

DOI: 10.4236/ib.2021.134010 578 Downloads 3,095 Views Citations
Consumers’ Perceived Brand Aspiration and Its Impact on Intention to Pay Price Premium: Moderating Role of Brand Jealousy (Articles)

S. Sreejesh

Theoretical Economics Letters Vol.5 No.2, April 20, 2015

DOI: 10.4236/tel.2015.52033 8,366 Downloads 12,475 Views Citations
Research on the Influence of Conflicting Brand Crisis Information on Consumers’ Brand Attitude (Articles)

Jiuqun He

American Journal of Industrial and Business Management Vol.6 No.5, May 19, 2016

DOI: 10.4236/ajibm.2016.65056 2,591 Downloads 4,720 Views Citations
RETRACTED:The Influence Factors of Brand Loyalty: Mobile Phone Industry (Articles)

Zyeinyelkhaan Khundyz

American Journal of Industrial and Business Management Vol.8 No.6, June 27, 2018

DOI: 10.4236/ajibm.2018.86108 2,061 Downloads 7,128 Views Citations
The Effect of Drama Types and Brand Familiarity on Brand Attitude in Brand Placement (Articles)

Ziying Liu, Ding Pan, Ya Xu

American Journal of Industrial and Business Management Vol.9 No.3, March 14, 2019

DOI: 10.4236/ajibm.2019.93033 1,520 Downloads 3,121 Views Citations
A Review of Brand Valuation Method (Articles)

Jiangwen Huang

Journal of Service Science and Management Vol.8 No.1, February 4, 2015

DOI: 10.4236/jssm.2015.81008 11,053 Downloads 15,279 Views Citations
The Effect of In-Game Advertising in SNS on Brand Equity (Articles)

Jianhua Yang, Meizhen Zhang, Zhiqin Zou

Journal of Service Science and Management Vol.8 No.1, February 16, 2015

DOI: 10.4236/jssm.2015.81013 4,958 Downloads 7,384 Views Citations
Will Consumers’ Learning Motivation Affect Their Brand Loyalty? Research on Moderating Role of Brand Cognition (Articles)

Wen Li, Tian’e Fu, Ziying Huang

American Journal of Industrial and Business Management Vol.6 No.11, November 24, 2016

DOI: 10.4236/ajibm.2016.611101 3,549 Downloads 10,993 Views Citations
The Negative Effect of Brand Attachment: How Attachment Styles Help Explain Anti-Brand Behavior (Articles)

Yuan Yuan, Ming Lei

Open Journal of Business and Management Vol.5 No.1, January 5, 2017

DOI: 10.4236/ojbm.2017.51013 2,704 Downloads 5,826 Views Citations

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