Consumer Based Brand Equity CBBE - Articles - Scientific Research Publishing

Dynamic Pricing for Perishable Products with Control of Cancellation Demands and Strategic Consumer (Articles)

Hao Li, Meirong Tan, Liuxin Zou

Open Journal of Social Sciences Vol.4 No.7, August 2, 2016

DOI: 10.4236/jss.2016.47001 1,401 Downloads 2,535 Views Citations
Education Marketing Research (Articles)

Xiaogang Yang

Theoretical Economics Letters Vol.6 No.5, October 21, 2016

DOI: 10.4236/tel.2016.65111 4,718 Downloads 13,729 Views Citations
Measuring Risk-Adjusted Performance and Product Attractiveness of a Life Annuity Portfolio (Articles)

Emilia Di Lorenzo, Albina Orlando, Marilena Sibillo

Journal of Mathematical Finance Vol.7 No.1, January 26, 2017

DOI: 10.4236/jmf.2017.71005 2,047 Downloads 3,767 Views Citations
This article belongs to the Special Issue on Actuarial Science and Quantitative Finance
A Five-Step Strategy to Combine Data Sources from Multiple Wearable Sensors (Articles)

James A. Levine

Technology and Investment Vol.8 No.1, February 4, 2017

DOI: 10.4236/ti.2017.81003 2,063 Downloads 4,049 Views Citations
Research on the Consumer Finance System of Ant Financial Service Group (Articles)

Yanan Zhao

American Journal of Industrial and Business Management Vol.7 No.5, May 16, 2017

DOI: 10.4236/ajibm.2017.75041 3,190 Downloads 7,834 Views Citations
Customization-Massing—New Angle of View to Implement C2B Development in China (Articles)

Xin Song, Lei Tang

American Journal of Industrial and Business Management Vol.7 No.6, June 12, 2017

DOI: 10.4236/ajibm.2017.76052 1,540 Downloads 2,943 Views Citations
Modeling Consumer Intention to Revisit the Same Restaurant and a Simple Algorithm of Coupon Discount Rate (Articles)

Tin-Chun Lin

Theoretical Economics Letters Vol.7 No.5, July 21, 2017

DOI: 10.4236/tel.2017.75079 6,468 Downloads 10,175 Views Citations
Chemical, Nutritional, Rheological, and Organoleptical Characterizations of Stirred Pumpkin-Yoghurt (Articles)

Hassan Barakat, Mohamed F. Y. Hassan

Food and Nutrition Sciences Vol.8 No.7, July 25, 2017

DOI: 10.4236/fns.2017.87053 2,669 Downloads 5,978 Views Citations
This article belongs to the Special Issue on Fruit Nutrition and Health
Investigating Practical Measures to Reduce Power Outages and Energy Curtailments (Articles)

Abdullah M. Al-Shaalan

Journal of Power and Energy Engineering Vol.5 No.11, November 23, 2017

DOI: 10.4236/jpee.2017.511003 965 Downloads 3,525 Views Citations
A Replenishment Model of Dual Sales Channels with Lateral Transshipment Problem Considering Consumer Behavior (Articles)

Dan Huang

iBusiness Vol.9 No.4, December 12, 2017

DOI: 10.4236/ib.2017.94008 992 Downloads 2,214 Views Citations
Globalization, Regional Productivity, Taste Bias and Internal Spatial Distribution (Articles)

Dionysios Karavidas

Theoretical Economics Letters Vol.8 No.3, February 26, 2018

DOI: 10.4236/tel.2018.83043 950 Downloads 2,110 Views Citations
This article belongs to the Special Issue on Economic Geography
Research on Two-Echelon Green Supply Chain Decision under Government Subsidy (Articles)

Shilin Zhan, Zhengang Shu, Hao Jiang

American Journal of Industrial and Business Management Vol.8 No.3, March 9, 2018

DOI: 10.4236/ajibm.2018.83032 1,049 Downloads 2,189 Views Citations
Advancing the Understanding of Environmental Transformations, Bioavailability and Effects of Nanomaterials, an International US Environmental Protection Agency—UK Environmental Nanoscience Initiative Joint Program (Articles)

Mitch M. Lasat, Kian Fan Chung, Jamie Lead, Steve McGrath, Richard J. Owen, Sophie Rocks, Jason Unrine, Junfeng Zhang

Journal of Environmental Protection Vol.9 No.4, April 30, 2018

DOI: 10.4236/jep.2018.94025 1,524 Downloads 3,342 Views Citations
The Effect of Soybean Trade between China and the United States on Chinese Residents’ Consumption Expenditure—Based on 2004-2016 Trade Data (Articles)

Yangyang Qi, Quanlong Qi

Modern Economy Vol.9 No.6, June 5, 2018

DOI: 10.4236/me.2018.96067 1,272 Downloads 2,786 Views Citations
Consumer Panel Size in Sensory Cosmetic Product Evaluation: A Pilot Study from a Statistical Point of View (Articles)

Jürgen Blaak, Daniela Keller, Isabel Simon, Marina Schleißinger, Nanna Y. Schürer, Peter Staib

Journal of Cosmetics, Dermatological Sciences and Applications Vol.8 No.3, August 31, 2018

DOI: 10.4236/jcdsa.2018.83012 2,339 Downloads 8,320 Views Citations
Consumer’s Purchase Intention towards Luxury Retailer’s Social Media Advertisements —A Case Study of a Shoe Retail—UAE-Dubai Mall (Articles)

Eman Reda Sabri

Social Networking Vol.8 No.1, December 26, 2018

DOI: 10.4236/sn.2019.81003 4,470 Downloads 8,877 Views Citations
The Impact of Restaurant Coupon Removal on Diners’ Consumption Behavior: A Theoretical Analysis (Articles)

Tin-Chun Lin

Theoretical Economics Letters Vol.9 No.1, January 10, 2019

DOI: 10.4236/tel.2019.91002 4,592 Downloads 7,561 Views Citations
The Highest Hierarchy of Consumption: A Literature Review of Consumer Well-Being (Articles)

Congcong Zhao, Haiying Wei

Open Journal of Social Sciences Vol.7 No.4, April 16, 2019

DOI: 10.4236/jss.2019.74012 2,553 Downloads 12,728 Views Citations
An Empirical Analysis of the Total Retail Sales of Consumer Goods by Using Time Series Model (Articles)

Shichang Shen, Xiaoyi Dong

Journal of Mathematical Finance Vol.9 No.2, May 10, 2019

DOI: 10.4236/jmf.2019.92009 1,104 Downloads 2,822 Views Citations
Mobile Payments—Why They Are So Successful? (Articles)

Lu Lu

Open Journal of Business and Management Vol.7 No.3, May 17, 2019

DOI: 10.4236/ojbm.2019.73078 2,522 Downloads 11,090 Views Citations

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