Customer Segmentation - Articles - Scientific Research Publishing

Analyzing the Future Development Prospect of “Starbucks” (Articles)

Jing Ye

iBusiness Vol.14 No.3, September 20, 2022

DOI: 10.4236/ib.2022.143012 679 Downloads 4,977 Views Citations
Research on Theme Park Customer Satisfaction Based on ECSI Model—Taking Shanghai Disneyland as an Example (Articles)

Chen Liang, Chenggang Li

Journal of Service Science and Management Vol.16 No.1, February 9, 2023

DOI: 10.4236/jssm.2023.161002 561 Downloads 4,530 Views Citations
Correlation of Customer Satisfaction and Loyalty: The Heritage Tourism Site of Dongguan Street in Yangzhou, Jiangsu Province, China (Articles)

Zhide Luo, Ador G. Paulino

Journal of Service Science and Management Vol.16 No.3, May 5, 2023

DOI: 10.4236/jssm.2023.163011 353 Downloads 2,275 Views Citations
Customers Satisfaction on Robots, Artificial Intelligence and Service Automation (RAISA) in the Hotel Industry: A Comprehensive Review (Articles)

Fei Wu, Nadezda Sorokina, Eka Diraksa Putra

Open Journal of Business and Management Vol.11 No.3, May 31, 2023

DOI: 10.4236/ojbm.2023.113069 1,007 Downloads 6,367 Views Citations
Services Typology from the Perspective of the Labour Process, Including the User as a Production Component (Articles)

Leonel Corona-Treviño

Open Journal of Business and Management Vol.11 No.5, September 19, 2023

DOI: 10.4236/ojbm.2023.115130 215 Downloads 837 Views Citations
The Mediating Effect of Customer Satisfaction on Fintech Literacy and Sustainable Intention of Using Mobile Financial Services (Articles)

Md. Kamal Uddin, Shelina Nasrin

Open Journal of Business and Management Vol.11 No.5, September 27, 2023

DOI: 10.4236/ojbm.2023.115138 444 Downloads 2,272 Views Citations
Value-Added Tax Change Implementation Aftermath: A Case of MTN (Articles)

Phindile R. Nene

Open Journal of Business and Management Vol.11 No.6, November 14, 2023

DOI: 10.4236/ojbm.2023.116164 237 Downloads 1,346 Views Citations
The Influence of Opinion Leaders’ Interaction Quality on Platform Brand Value Based on the Logic of Prosumption (Articles)

Lei Shen, Hai Hou, Yuhong Zhu, Ali Muhammad

iBusiness Vol.15 No.4, December 29, 2023

DOI: 10.4236/ib.2023.154019 284 Downloads 1,155 Views Citations
Assessing the Effects of the Human Resource Information System on Work Performance at Zesco Limited (Articles)

Mwambo Shabongo, Jackson Phiri

Open Journal of Business and Management Vol.12 No.2, March 28, 2024

DOI: 10.4236/ojbm.2024.122059 367 Downloads 1,885 Views Citations
Exploring Project Managers’ Influence on Client Satisfaction: The UBA Nigeria Perspective (Articles)

Oyekunle David, Tumini Inoma Abbey, Florence Ibeh

Open Journal of Business and Management Vol.12 No.3, May 31, 2024

DOI: 10.4236/ojbm.2024.123100 186 Downloads 848 Views Citations
Evaluation of the Role of Artificial Intelligence on Customer Satisfaction as a Competitive Advantage in the Hospitality Industry in the United States (Articles)

Muntathir Abufawr, Ashraf Alawami, Meshari Attar, Ahmad Ghazi Obaid, Majed Alharbi, Mohammed Alawami, Hashimyah Alawami, Boudjedra Baha Eddine, Boudjedra Mohammed Lamine, Haidar Alzoori, Sajjad Abosaif, Ghassan Bahir, Hassan Alfahke

Technology and Investment Vol.15 No.3, July 10, 2024

DOI: 10.4236/ti.2024.153008 584 Downloads 3,921 Views Citations
Effectiveness of Training and Development Programs of Dutch Bangla Bank Limited: A Study on Fast Tracks of Dhaka City (Articles)

Imtiaz U. Ahamed

Journal of Human Resource and Sustainability Studies Vol.12 No.3, September 13, 2024

DOI: 10.4236/jhrss.2024.123033 124 Downloads 987 Views Citations
Mediating Role of Relationship Quality among Small and Medium Enterprises in Nairobi County, Kenya (Articles)

Shadrack Cheruiyot Rotich, Joyce Komen, Josephat Cheboi

Open Access Library Journal Vol.12 No.2, February 28, 2025

DOI: 10.4236/oalib.1112320 65 Downloads 577 Views Citations
Systematic Literature Review on Product and Customer Centricity, Customer Experience, and Loyalty (Articles)

Jairo da Silva Muniz Sobrinho, Murillo de Oliveira Dias, Guilherme Vieira Marcolino, Poliano Bastos da Cruz

Open Journal of Business and Management Vol.13 No.2, March 11, 2025

DOI: 10.4236/ojbm.2025.132049 217 Downloads 1,559 Views Citations
Customers’ Expectations on Mandalay Airport Shuttle Bus Service Quality in Mandalay, Myanmar (Articles)

Zin Myo, Zin Ko Ko, Nan Wai Linn, Yin Ko Ko

Open Journal of Business and Management Vol.13 No.2, March 13, 2025

DOI: 10.4236/ojbm.2025.132056 90 Downloads 572 Views Citations
A Practical Model to Measure E-Service Quality and E-Customer Satisfaction of Crypto Wallets (Articles)

Pegah Nikzat, Saeid Hosseinzade

Open Journal of Business and Management Vol.13 No.3, May 14, 2025

DOI: 10.4236/ojbm.2025.133085 136 Downloads 679 Views Citations
Prototyping Large Language Model from Scratch as 1^st Line Customer Engagement & Support Tool (Articles)

Inn Keat Ng, Oscar Yung Qin Koh, Jia Lin Tan, Tong Ming Lim

Journal of Computer and Communications Vol.13 No.5, May 27, 2025

DOI: 10.4236/jcc.2025.135006 94 Downloads 539 Views Citations
Research on the Social Media Marketing Strategy Improvement of Unitel in Angola in the Digital Marketing Era (Articles)

Zeferson Isaias Caita Nolato, Lei Zhang

Open Access Library Journal Vol.12 No.6, June 27, 2025

DOI: 10.4236/oalib.1113602 105 Downloads 775 Views Citations
The Effect of Employee Service Quality on Customer Loyalty in the Saudi Retail Sector (Articles)

Aisha Mirghani Shibeika

Journal of Service Science and Management Vol.18 No.5, October 22, 2025

DOI: 10.4236/jssm.2025.185023 151 Downloads 1,410 Views Citations
Artificial Intelligence in the Restaurant Industry: Transforming Experiences, Operations, and Finances (Articles)

Auther Wang, Ada Wang

Open Journal of Business and Management Vol.14 No.1, January 14, 2026

DOI: 10.4236/ojbm.2026.141025 147 Downloads 1,677 Views Citations

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