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Impact of Information Security Management System on Firm Financial Performance: Perspective of Corporate Reputation and Branding
(Articles)
Syed Asad Abbas Bokhari
,
Shahid Manzoor
American Journal of Industrial and Business Management
Vol.12 No.5
, May 26, 2022
DOI:
10.4236/ajibm.2022.125048
944
Downloads
5,569
Views
Citations
A Review on Apparel Fashion Trends, Visual Merchandising and Fashion Branding
(Articles)
Sonkar P. Akhilendra
,
Muthusamy Aravendan
Intelligent Information Management
Vol.15 No.3
, May 9, 2023
DOI:
10.4236/iim.2023.153007
1,240
Downloads
8,329
Views
Citations
Effects of Social Media Marketing on Brand Awareness Based on the Stimulus Organism Response Model in Developing Countries
(Articles)
Inonge Lilembalemba
,
Jackson Phiri
Open Journal of Business and Management
Vol.12 No.1
, January 31, 2024
DOI:
10.4236/ojbm.2024.121035
1,033
Downloads
6,330
Views
Citations
Exploring the Evolution of Brand Loyalty in the Age of Social Media
(Articles)
Muhammed Zakir Hossain
,
Habiba Kibria
Journal of Service Science and Management
Vol.17 No.3
, June 5, 2024
DOI:
10.4236/jssm.2024.173011
1,075
Downloads
10,144
Views
Citations
Social Media Influence on Millennials Purchase Behaviour of Coca-Cola and Pepsi Carbonated Soft Drink
(Articles)
Tolulope Ajibade
,
Donia Waseem
Open Journal of Business and Management
Vol.12 No.4
, June 12, 2024
DOI:
10.4236/ojbm.2024.124110
664
Downloads
4,456
Views
Citations
Consumer Behavior of Firestone Liberia
(Articles)
Yealu G. Kogar
,
Jihong Shao
Open Access Library Journal
Vol.12 No.3
, March 20, 2025
DOI:
10.4236/oalib.1113011
115
Downloads
794
Views
Citations
Research on Apple’s Social Media Marketing Strategies: Focus on the Improvement of the iPhone 15 Launch
(Articles)
Gomes Naurio Alfredo Jeremias
,
Lei Zhang
Open Access Library Journal
Vol.12 No.6
, June 27, 2025
DOI:
10.4236/oalib.1113641
245
Downloads
4,474
Views
Citations
Research on Brand Marketing Effectiveness from the Perspective of Consumer Perception: A Case Study of Pierre Cardin’s Marketing Strategy
(Articles)
Yidan Kang
,
Siyue He
,
Shuyi Li
,
Zihan Wang
,
Chenggang Li
American Journal of Industrial and Business Management
Vol.15 No.7
, July 23, 2025
DOI:
10.4236/ajibm.2025.157047
334
Downloads
2,352
Views
Citations
Reinventing Ultra-Fast Fashion: Strategic Growth Recommendations for SHEIN’s Sustainable Brand Development
(Articles)
Monique Cheuk Nam Siu
,
Sunny Ubale
Open Journal of Business and Management
Vol.13 No.4
, July 29, 2025
DOI:
10.4236/ojbm.2025.134154
304
Downloads
2,986
Views
Citations
Post-Sales Service Quality and Brand Image as Predictors of Customer Loyalty in Malaysia’s Automotive Sector
(Articles)
Wan Afezah Wan Abdul Rahman
,
Zainil Hanim Saidin
Open Journal of Social Sciences
Vol.13 No.8
, August 14, 2025
DOI:
10.4236/jss.2025.138019
188
Downloads
922
Views
Citations
Exploring the Impact of Brand Authenticity on Generation Z Consumer Loyalty in Ghana’s Emerging Market
(Articles)
Ibrahim Ofosu-Boateng
,
Leyroy Muandumba Jose
Open Journal of Social Sciences
Vol.13 No.9
, September 22, 2025
DOI:
10.4236/jss.2025.139015
327
Downloads
3,398
Views
Citations
The Role of Subscription Services in Building Long-Term Customer Loyalty
(Articles)
Artur Tatevosian
American Journal of Industrial and Business Management
Vol.15 No.11
, October 31, 2025
DOI:
10.4236/ajibm.2025.1511084
103
Downloads
632
Views
Citations
Balancing Tradition and Innovation: A Case Study on How Brand Equity and Service Quality Shape Revisit Intention in Luxury Hospitality
(Articles)
Didem Sağındık
,
Cemal Yükselen
Open Journal of Business and Management
Vol.14 No.1
, January 6, 2026
DOI:
10.4236/ojbm.2026.141014
85
Downloads
643
Views
Citations
Strategic Branding and Competitive Advantage in International School Marketing: A Case-Based Analysis in Asia
(Articles)
James McLaughlin
Open Journal of Business and Management
Vol.14 No.2
, February 9, 2026
DOI:
10.4236/ojbm.2026.142049
152
Downloads
907
Views
Citations
Increasing Customer Satisfaction, Financial Stability, Brand Loyalty and Efficiency by Making KPI Measurements with Technology Integration in Logistics
(Articles)
Murat Başal
Open Journal of Social Sciences
Vol.14 No.2
, February 28, 2026
DOI:
10.4236/jss.2026.142028
62
Downloads
642
Views
Citations
This article belongs to the Special Issue on
Technology and Society
A Novel Cellular Autoaggregative Developmentally CRP Regulated Behaviour Generates Massively Chondrule-Like Formations over Surface of Old
Escherichia coli
K-12 Macrocolony Biofilms
(Articles)
José María Gómez Gómez
,
Ricardo Amils
Advances in Bioscience and Biotechnology
Vol.5 No.9
, August 8, 2014
DOI:
10.4236/abb.2014.59086
4,397
Downloads
5,609
Views
Citations
Outage Performance of Opportunistic Amplify-and-Forward Relaying over Asymmetric Fading Environments
(Articles)
Sudhan Majhi
,
Youssef Nasser
,
Jean Francois Helard
International Journal of Communications, Network and System Sciences
Vol.3 No.5
, May 31, 2010
DOI:
10.4236/ijcns.2010.35056
5,570
Downloads
10,209
Views
Citations
Rapid, Non-Destructive, Textile Classification Using SIMCA on Diffuse Near-Infrared Reflectance Spectra
(Articles)
Christopher B. Davis
,
Kenneth W. Busch
,
Dennis H. Rabbe
,
Marianna A. Busch
,
Judith R. Lusk
Journal of Modern Physics
Vol.6 No.6
, May 6, 2015
DOI:
10.4236/jmp.2015.66076
5,071
Downloads
6,552
Views
Citations
This article belongs to the Special Issue on
Near Infrared
A Training Effect by Three-Month Watering on the Frontal Pole Activation of Healthy Older Adults
(Articles)
Masahiro Toyoda
,
Yuko Yokota
,
Hiroyuki Kikukawa
Journal of Behavioral and Brain Science
Vol.10 No.6
, June 19, 2020
DOI:
10.4236/jbbs.2020.106017
547
Downloads
1,954
Views
Citations
Analytical Approximation to the Bound State Energies and Wave Functions of the Schrödinger Equation with the Gaussian Potential Well in One Dimension
(Articles)
Hippolyte Nyengeri
,
Rénovat Nizigiyimana
,
Rubin Ndikumana
Open Access Library Journal
Vol.11 No.11
, November 26, 2024
DOI:
10.4236/oalib.1112430
105
Downloads
733
Views
Citations
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