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The Influence of Social Media Marketing on Consumer Decision Making in Ivory Coast
(Articles)
Gan Jun
,
Tahi Zionte Herman Steven
Open Access Library Journal
Vol.12 No.6
, June 13, 2025
DOI:
10.4236/oalib.1113478
238
Downloads
2,646
Views
Citations
The Role of Algorithmic Ad Personalization in Driving Impulse Buying Behavior: Mediating Effects of Perceived Value and Moderating Personality Traits
(Articles)
Abu Bakar
,
Huaqiang Wang
Open Access Library Journal
Vol.12 No.8
, August 6, 2025
DOI:
10.4236/oalib.1113822
229
Downloads
1,847
Views
Citations
Does Advertising Help Improve Consumer Purchasing Behavior toward Insurance Products?
(Articles)
Francis Osei
,
Francis Nii Adjabeng
,
Samuel Owusu-Mensah
,
Alfred Atakora
Open Journal of Social Sciences
Vol.10 No.12
, November 2, 2022
DOI:
10.4236/jss.2022.1012004
583
Downloads
5,457
Views
Citations
The Impact of Social Media Marketing on Consumer Behavior in Yemen
(Articles)
Abdullah Abdulhafedh Abdullah Saif
,
Mohammed Abdeulglel Mansoor Mohammed
,
Abdullah Mohammed Abdulnoor Abduljalil
,
Shehab Abdulhafedh Abdullah Saif
,
Adam Ali Ahmed Abdullah
,
Akram Ali Abdullah Altahery
,
Murshed Adham Fuad Saif
Open Access Library Journal
Vol.12 No.9
, September 12, 2025
DOI:
10.4236/oalib.1114105
94
Downloads
1,028
Views
Citations
Effect of COVID-19 Pandemic on Consumption Patterns among Egyptian Consumers and Its Relation to Maslow’s Hierarchy of Needs
(Articles)
Amal Seddik Afify
Modern Economy
Vol.13 No.2
, February 25, 2022
DOI:
10.4236/me.2022.132012
701
Downloads
3,551
Views
Citations
Challenges of Internal and External Variables of Consumer Behaviour towards Mobile Commerce
(Articles)
Arif Sari
,
Pelin Bayram
International Journal of Communications, Network and System Sciences
Vol.8 No.13
, December 30, 2015
DOI:
10.4236/ijcns.2015.813052
4,734
Downloads
6,909
Views
Citations
Emotional Experience of Consumption of Fast Food—A Study of College Students in Sultanate of Oman
(Articles)
T. Kalakumari
,
Saed Adnan Mustafa
,
Randolf Von Narbay Salindo
Open Journal of Business and Management
Vol.8 No.2
, February 4, 2020
DOI:
10.4236/ojbm.2020.82028
765
Downloads
4,919
Views
Citations
Foreign Brand Admiration, Product Perceived Quality and Consumer Behaviour in Nigeria
(Articles)
Alfa Abubakar
,
Hadiza Saidu Abubakar
,
Cross Ogohi Daniel
Open Journal of Business and Management
Vol.11 No.5
, September 27, 2023
DOI:
10.4236/ojbm.2023.115141
398
Downloads
1,740
Views
Citations
The Effect of Variable Electricity Tariffs in the Household on Usage of Household Appliances
(Articles)
Rainer Stamminger
,
Verena Anstett
Smart Grid and Renewable Energy
Vol.4 No.4
, July 5, 2013
DOI:
10.4236/sgre.2013.44042
4,985
Downloads
7,909
Views
Citations
Impact of COVID-19 on Consumer Behaviour and Mindful Consumption
(Articles)
Sreemoyee Thapa
Open Journal of Business and Management
Vol.12 No.3
, May 17, 2024
DOI:
10.4236/ojbm.2024.123086
321
Downloads
1,834
Views
Citations
Impact of Personality Traits on Compulsive Buying Behavior: Mediating Role of Impulsive Buying
(Articles)
Kiran Shehzadi
,
Muhammad Ahmad-ur-Rehman
,
Anam Mehmood Cheema
,
Alishba Ahkam
Journal of Service Science and Management
Vol.9 No.5
, October 18, 2016
DOI:
10.4236/jssm.2016.95046
8,344
Downloads
18,311
Views
Citations
An Analysis of Pandemic Panic Buying Motivators among Undergraduate College Students Using Mind Genomics Cognitive Science
(Articles)
Alexis Theriot
,
Natalia Urrutia-Alvarez
,
Erin M. McKinley
Psychology
Vol.12 No.9
, September 29, 2021
DOI:
10.4236/psych.2021.129092
449
Downloads
1,866
Views
Citations
Evaluation of the mood repair hypothesis of compulsive buying
(Articles)
Alishia D. Williams
Open Journal of Psychiatry
Vol.2 No.2
, April 18, 2012
DOI:
10.4236/ojpsych.2012.22012
6,446
Downloads
12,495
Views
Citations
New Technologies Applied to the Fashion Visual Merchandising
(Articles)
Juliana Paradinha Sampaio
,
Welton Fernando Zonatti
,
Francisco Javier Sebastian Mendizabal-Alvarez
,
George Bedinelli Rossi
,
Julia Baruque-Ramos
Modern Economy
Vol.8 No.3
, March 21, 2017
DOI:
10.4236/me.2017.83031
2,822
Downloads
10,083
Views
Citations
This article belongs to the Special Issue on
Consumption and Economics
Cause-Related Marketing and Its Impact on Buying Intention
(Articles)
Vibhas Amawate
,
Madhurima Deb
,
Mohit Manchanda
Theoretical Economics Letters
Vol.9 No.6
, August 30, 2019
DOI:
10.4236/tel.2019.96135
1,006
Downloads
3,244
Views
Citations
Improve the Government Strategic Petroleum Reserves
(Articles)
Xiucheng Dong
,
Zhongbing Zhou
,
Hui Li
Advances in Chemical Engineering and Science
Vol.3 No.4A
, September 25, 2013
DOI:
10.4236/aces.2013.34A1001
3,229
Downloads
5,569
Views
Citations
This article belongs to the Special Issue on
Petroleum Engineering
The Effect of Different Price Presentations on Consumer Impulse Buying Behavior: The Role of Anticipated Regret
(Articles)
Hong Zhou
,
Zhe Gu
American Journal of Industrial and Business Management
Vol.5 No.1
, January 23, 2015
DOI:
10.4236/ajibm.2015.51004
13,218
Downloads
22,569
Views
Citations
Stocks Issued Registration System Reform’s Influence on the Shell Resource Value
(Articles)
Chen Zhang
iBusiness
Vol.9 No.1
, March 21, 2017
DOI:
10.4236/ib.2017.91001
1,912
Downloads
4,923
Views
Citations
The Buying Impulse and Perceptions of the Physical Self
(Articles)
Michael Minor
,
Tofazzal Hossain
Theoretical Economics Letters
Vol.7 No.7
, November 22, 2017
DOI:
10.4236/tel.2017.77129
2,635
Downloads
8,510
Views
Citations
This article belongs to the Special Issue on
Consumer Behavior Research
Research on Influence of Shopping APP’s Characteristic on Consumer’s Impulse Buying
(Articles)
Zhichao Liu
,
Zhouwei Lu
Modern Economy
Vol.8 No.12
, December 12, 2017
DOI:
10.4236/me.2017.812099
2,294
Downloads
9,763
Views
Citations
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