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Knoblauch, H., Baer, A., Laurier, E., Petschke, S., & Schnettler, B. (2008). Visual analysis. New developments in the interpretative analysis of video and photography. Forum: Qualitative Social Research, 9. http://www.qualitative-research.net/index.php/fqs/article/viewArticle/1170/2587

has been cited by the following article:

• TITLE: Outside the Cage: Exploring Everyday Interactions between Government Workers and Residents in a Place-Based Health Initiative

  AUTHORS: Naomi Sunderland

  KEYWORDS: Place-Based Initiative; Bureaucracy; Community; Culture; Habitus; Proximity; Ethnography; Lived Experience

  JOURNAL NAME: Advances in Applied Sociology, Vol.3 No.1, March 20, 2013

  ABSTRACT: This paper presents an ethnographic case study of the daily lived experience of place by government health and community workers in a place-based chronic disease initiative (PBI) located in a disadvantaged peri-urban area in Australia. The case study focused on the place at which the PBI staff members interfaced with the community informally as opposed to the deliberate interactions described in the formal community engagement strategy. Subtle social phenomena, such as social positioning and the contrasting cultures of bureaucracy and community, generated outcomes that were the antithesis of those sought by the PBI. If these characteristics of place are not attended to during the development of PBIs, we risk recreating existing social divides and jeopardizing the potential of these initiatives to build community capacity. This case study provides an important conceptual-theoretical understanding of the place-based approach, which can augment existing empirical studies of place. The findings are also relevant for those who are exploring the physical co-location of diverse professional groups in socially disadvantaged neighbourhoods. It also exposes the inherent complexity of “place” and the futility of poorly designed bureaucratic responses.