TITLE:
A Classification Algorithm to Improve the Design of Websites
AUTHORS:
Hemant Kumar Singh, Brijendra Singh
KEYWORDS:
Web Usage Mining; Web Personalization; Recommender Systems; Classification Algorithms
JOURNAL NAME:
Journal of Software Engineering and Applications,
Vol.5 No.7,
June
15,
2012
ABSTRACT: In very short time today web has become an enormously important tool for communicating ideas, conducting business and entertainment. At the time of navigation, web users leave various records of their action. This vast amount of data can be a useful source of knowledge for predicting user behavior. A refined method is required to carry out this task. Web usages mining (WUM) is the tool designed to do this task. WUM system is used to extract the knowledge based on user behavior during the web navigation. The extracted knowledge can be used for predicting the users’ future request when user is browsing the web. In this paper we advanced the online recommender system by using a Longest Common Subsequence (LCS) classification algorithm to classify users’ navigation pattern. Classification using the proposed method can improve the accuracy of recommendation and also proposed an algorithm that uses LCS method to know the user behavior for improvement of design of a website.