TITLE:
The Role of Digital Trade in Shaping Global Commerce: Opportunities and Challenges for Emerging Economies
AUTHORS:
Ines Mugalu Mwange, Fanta Bamia, Anseguerema Bamia
KEYWORDS:
Digital Trade, Global Commerce, E-Commerce, Emerging Economies, ICT Infrastructure, Data Governance
JOURNAL NAME:
Open Journal of Business and Management,
Vol.14 No.1,
January
13,
2026
ABSTRACT: Digital technologies are reshaping global commerce, with digital trade emerging as a central driver of competitiveness, innovation, and economic integration. This study examines how digital trade has evolved across emerging economies in Asia, Africa, and Latin America from 2010 to 2024, using descriptive indicators from the World Bank, UNCTAD, ITU, and WTO. The results show substantial improvements in internet access, mobile-broadband adoption, and digitally delivered services exports, although progress varies significantly across regions. Asia demonstrates the strongest and most consistent growth, supported by robust infrastructure, harmonized digital-governance frameworks, and a deepening pool of digital skills. Latin America shows moderate expansion with persistent institutional fragmentation, while Africa exhibits slower but positive gains constrained by affordability, regulatory gaps, and human-capital limitations. Cross-regional comparison reveals that digital-trade preparedness is shaped not only by connectivity but also by regulatory quality and human-capital capacity. The study concludes that emerging economies must prioritize long-term investments in digital infrastructure, skills development, and interoperable regulatory frameworks to fully leverage digital trade for inclusive and sustainable growth.