TITLE:
Mitigating Climate Risk in Greek Hotel Enterprises: An Empirical Analysis of Strategies and Barriers
AUTHORS:
Andreas Manikas
KEYWORDS:
Climate Change Mitigation, Tourism, Hotels, Greece, Climate Risk, Hospitality Sector
JOURNAL NAME:
Theoretical Economics Letters,
Vol.15 No.4,
August
18,
2025
ABSTRACT: As climate change increasingly affects Mediterranean regions, the tourism sector in Greece faces heightened vulnerability to extreme weather, water scarcity, and environmental degradation. This study investigates the implementation of climate risk mitigation strategies among hotel companies in Greece, using original questionnaire data from 225 firms across mainland and island locations. The findings indicate moderate adoption of mitigation practices, with 52% of hotels reporting structured climate strategies, 43% using renewable energy, and 39% investing in green transport. Barriers include financial constraints (76%) and lack of technical knowledge (52%). These results align with broader European literature and highlight the urgent need for targeted policy support, capacity-building, and sector-specific incentives to enhance resilience and environmental performance in Greek hospitality.