TITLE:
Book Review: Building Blocks of AI Management-Foundations and Insights from the German Publication Bausteine Eines Managements Künstlicher Intelligenz
AUTHORS:
Cihan Yilmaz, Anja Hanisch-Blicharski
KEYWORDS:
Artificial Intelligence, Business Analytics, SMEs
JOURNAL NAME:
World Journal of Engineering and Technology,
Vol.13 No.3,
July
30,
2025
ABSTRACT: This review focuses on the publication “Bausteine eines Managements Künstlicher Intelligenz” by the Walter Brenner, Benjamin van Giffen, Jana Koehler, Tobias Fahse and André Sagodi. It is part of the Springer Essentials series, which is characterized by its compact presentation of current topics. It provides up-to-date knowledge in a concentrated form and offers a quick and understandable insight into a topic—whether as an introduction, an introduction to new subject areas or for a quick orientation within a specific context. This series is particularly aimed at readers who prefer digital and mobile formats and want to access concise knowledge quickly. The publication provides a comprehensive exploration of how organizations can effectively manage artificial intelligence (AI) to achieve competitive advantages. The authors argue that while AI holds immense potential for transforming business processes, products and services, its successful implementation requires a structured management approach that goes beyond traditional IT-Management.