TITLE:
Marketing Research Problem: Failing to Identify MINISO’s Target Consumer in Process
AUTHORS:
Loudiyi Zineb
KEYWORDS:
Social Network, Enterprise, Target Audience, Repost Preference, Topic Model Marketing, Market Segmentation, Target Market Selection, Market Segment Evaluation and Selection, Multiple-Attribute Decision Making
JOURNAL NAME:
Open Access Library Journal,
Vol.12 No.7,
July
4,
2025
ABSTRACT: Conveying messages and data to potentially interested clients is one of the recognizing applications of promoting. The reason for this paper is to supply experiences to better understand the shopping inclinations of clients and give personalized data benefits in MINISO marketing. This study runs counter to most current commerce practices, which tend to utilize straightforward popularity to look for critical clients. Adaptively and powerfully distinguishing target audience shows up to have considerable potential, particularly within the quickly developing zone of endeavor social media information marketing. The objective of this research is to get the report inclinations of users and identify the target audience in big cities. Target advertisement choice is one of the foremost vital promoting choices for numerous companies. Subsequently, we developed an approach that adaptably captured diverse inclinations of the client for distinctive substance to adaptively and effectively identify target specific consumers. We show that the target gathering of people can be adaptively and powerfully recognized on personal utilizing a questionnaire study. This paper aims to provide a set of valuable rundowns on hypothetical and practical suggestions for marketing strategies. Appropriately, the results of this investigation are exceedingly significant for marketing research professionals.