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Chaisriya, K., Preeyawongsakul, P., Gilbert, L., Nualnoom, P., Rattanarungrot, S., Narongrach, R., et al. (2024) Enhancing Visitor Experiences and Economic Outcomes through Gamified AR: The Impact of a Location-Based Augmented Reality Game in Agritourism. Journal of Open Innovation: Technology, Market, and Complexity, 10, Article 100415.
https://doi.org/10.1016/j.joitmc.2024.100415

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