TITLE:
The Reversed Neighborhood Effects in Mental Arithmetic of Spoken Mandarin Number Words
AUTHORS:
Mingliang Zhang, Jiwei Si, Xiaowen Zhu
KEYWORDS:
Single-Digit Multiplication; Neighborhood Effects; Reversed; The Spoken Mandarin Number Words Format
JOURNAL NAME:
Psychology,
Vol.3 No.1,
January
17,
2012
ABSTRACT: In the present study, under the spoken Mandarin number words format, we employed verification tasks to investigate the neighborhood effects in single-digit multiplication. The results revealed that, in the Arabic digits format condition, the neighborhood effects like as the former studies discovered is natural, however, the unexpected reversed neighborhood effects were found in the spoken Mandarin number words format. Specifically, RTs of higher neighborhood effects multiplication problems were longer than lower neigh- borhood effects.