Article citationsMore>>

Milne, G., Villarroel Ordenes, F., & Kaplan, B. (2020). Mindful Consumption: Three Consumer Segment Views. Australasian Marketing Journal, 28, 3-10.
https://doi.org/10.1016/j.ausmj.2019.09.003

has been cited by the following article:

• TITLE: Impact of COVID-19 on Consumer Behaviour and Mindful Consumption

  AUTHORS: Sreemoyee Thapa

  KEYWORDS: COVID-19, Pandemic, Consumer Behavior, Mindful Behaviour, Mindful Consumption, Acquisitive Consumption, Repetitive Consumption

  JOURNAL NAME: Open Journal of Business and Management, Vol.12 No.3, May 17, 2024

  ABSTRACT: This research significantly contributes to understanding the trends and effects of the COVID-19 pandemic on consumer buying patterns. The results, which are of utmost importance, highlight changes in consumer behavior that emerged at the beginning of the second wave of the pandemic. A questionnaire survey was conducted using an online panel to identify how consumers changed their shopping habits and the needs they prioritized pre and post-pandemic crises concerning their fears. The paper delves into the concept of mindful consumption pre- and post-COVID-19.