TITLE:
Empirical Insights into the Contemporary 360 Management Framework (360MF)
AUTHORS:
Michael Gerlich
KEYWORDS:
Strategy, Strategic Management, 360MF, Strategic Analysis, Corporate Foresight, Analytical Framework, Management Analysis, Management
JOURNAL NAME:
Open Journal of Business and Management,
Vol.12 No.3,
May
7,
2024
ABSTRACT: This research presents a rigorous empirical evaluation of the 360MF an innovative tool aimed at enriching strategic analysis and corporate foresight processes. Utilising a triangulated approach, the study combines a review of existing literature with primary data collected from 25 UK-based organisations that implemented and subsequently surveyed on the 360MF. Additionally, 10 in-depth interviews were conducted to offer deeper insights. Results indicate a significant level of satisfaction with the framework, particularly its capacity to introduce new avenues for dialogue, enhance the quality of strategies, and bring in a new dimension focusing on past management decisions. However, concerns around time-efficiency and sector-specific suitability also surfaced, pointing to potential areas for improvement. Overall, the study highlighted that 360MF is a robust tool that offers substantial contributions to the practice of strategic planning, with far-reaching implications for both academic inquiry and practical application in varied organisational settings.