TITLE:
Research on Protection and Development of Ethnic Traditional Villages
AUTHORS:
Jiayan Zhang
KEYWORDS:
Ganbao Tibetan Village, Conservation and Development, SWOT Analysis, Fuzzy Comprehensive Evaluation
JOURNAL NAME:
Open Access Library Journal,
Vol.9 No.4,
April
12,
2022
ABSTRACT: Ganbao Tibetan Village is a typical Tibetan village in Sichuan Province, which underwent new construction after the 2008 earthquake. In order to explore the method of future protection and development of Ganbao Tibetan Village, SWOT analysis is adopted to analyze the advantages, disadvantages, opportunities and threats of the protection and development of Ganbao Tibetan Village, and the villagers’ evaluation of local tourism development is understood through questionnaire and fuzzy comprehensive evaluation. The results show that in the process of the development of Ganbao Tibetan village tourism industry, the local natural ecology and cultural resources are well protected and developed, but the participation of residents and the overall level of industrial development need to be improved. Therefore, the development of local tourism industry should be promoted through the construction of infrastructure and the improvement of internal management, the integrated development of characteristic agriculture and rural tourism, and the use of internet in cultural tourism.