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Huang, W., & Chen, C. J. (2020). A Contrastive Analysis of Perceived Image and Projected Image—Taking Emperor Qinshihuang’s Mausoleum Site Museum as an Example. Journal of Sichuan Tourism University, 33, 63-69.

has been cited by the following article:

• TITLE: A Case Study on Service and Management of the Emperor Qinshihuang’s Mausoleum Site Museum

  AUTHORS: Yongzhen Zhou

  KEYWORDS: Museum, A-Level Tourist Attractions, Historical Tourism, Cultural and Creative Product Development

  JOURNAL NAME: Journal of Service Science and Management, Vol.14 No.6, December 20, 2021

  ABSTRACT: The Emperor Qinshihuang’s Mausoleum Site Museum (Terra-cotta Warriors Museum) was assessed as one of the first batch of 5A tourist attractions in China in 2007. Taking the Emperor Qinshihuang’s Mausoleum Site Museum as an example, this case analyzes the current situation of product development and quality management, and points out that improving the service quality of tourist attractions can greatly enhance the attraction of tourist attractions. This case provides reference for the development of tourist attractions. It can be said that cultural creativity is an important factor for the vitality of the Emperor Qinshihuang’s Mausoleum Site Museum.