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Fortin, D. R. (2000). Clipping Coupons in Cyberspace: A Proposed Model of Behavior for Dealprone Consumers. Psychology & Marketing, 17, 513-534.
https://doi.org/10.1002/(SICI)1520-6793(200006)17:6<515::AID-MAR5>3.0.CO;2-B

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