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Lastovicka, J.L., Bettencourt, L.A., Shaw Hughner, R. and Kuntze, R.J. (1999) Lifestyle of the Tight and Frugal: Theory and Measurement. Journal of Consumer Research, 26, 85-98. https://doi.org/10.1086/209552

has been cited by the following article:

• TITLE: Consumers Reaction and Response to Covid-19

  AUTHORS: Nsiah Abigail, Jianghui Zheng

  KEYWORDS: Consumer, Covid-19, Behavior, Consumer Behavior, Consumer Response, Impact

  JOURNAL NAME: Open Access Library Journal, Vol.8 No.5, May 31, 2021

  ABSTRACT: The outbreak and declaration of COVID-19 by the World Health Organization (WHO) as a global pandemic has had major effects on many stakeholders of the world economy, one of whom is the consumer. This perspective therefore intends to inform on the incidence of COVID-19 and report on consumers reaction and response.