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Lawrence, J. and Tar, U. (2013) The Use of Grounded Theory Techniques as a Practical Tool for Qualitative Data Collection and Analysis. The Electronic Journal of Business Research Methods, 11, 29-40.
https://scholar.google.ca/scholar?q=Electronic+Journal+of+Business+Research+Methods+
Volume+11+Issue+1+2013&hl=en&as_sdt=0&as_vis=1&oi=scholart

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