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Hornik, J. (1984). Subjective vs. Objective Time Measures: A Note on the Perception of Time in Consumer Behavior. Journal of Consumer Research, 11, 615-618.
https://doi.org/10.1086/208998

has been cited by the following article:

• TITLE: The Temporal Dimension of Shopping Behavior

  AUTHORS: Jacob Hornik

  KEYWORDS: Shopping Time, Household Production, Family Life-Cycle

  JOURNAL NAME: Journal of Service Science and Management, Vol.14 No.1, February 19, 2021

  ABSTRACT: Shopping is a major household activity that consumes time and other resources. This paper represents an attempt to construct a unified model of shopping activity by drawing on the households’ production approach. A formal treatment is presented that takes into account the explicit relationships between households’ temporal and monetary resources, stage of family life cycle, their subjective shopping preferences, and shopping behavior. Emerged propositions make the study of time use for shopping increasingly amenable.