TITLE:
Frenzy Sneakers after Market: From Price Control to Block Chain
AUTHORS:
Weihao Zhu, Maogang Tang, Yang Yue
KEYWORDS:
Block Chain, Sneaker Market, Sneaker Trading Platform, Price-Premium, Transaction Transparency, Consumption
JOURNAL NAME:
Open Journal of Social Sciences,
Vol.8 No.10,
October
29,
2020
ABSTRACT: Speculators
appear during the flourishing age of the sneaker trading tide, trying to profit
from it by affecting the price of sneakers, which invokes discussions about how
to eliminate the price premium. We conducted a
survey to analyze the need for most consumers aged 15 - 45 and found the
biggest problem that most consumers care about: transaction
transparency. Statistical data of more than 1000 pairs of shoes collected from
the second biggest sneaker platform Nice also proves the correlation between
sneakers’ price and price influential factors—release time and demand—obey the basic price mechanism. An interview
with the industry insider also takes a deeper perspective into the market
structure. However, through our research, we supposed increasing transaction
transparency through block chain should
be the priority, so that we can keep pushing the flourishing market.