TITLE:
Development Prospect of China’s New Consumer Economy in the New Situation—Concurrently Discussing the Impact of COVID-19
AUTHORS:
Jieying Chen, Hongchun Li
KEYWORDS:
New Consumer Economy, COVID-19, Online Shopping, Big Data
JOURNAL NAME:
Open Journal of Business and Management,
Vol.8 No.3,
May
20,
2020
ABSTRACT: As the world’s most potential consumer market, China’s
new consumer economy, which consists of new demand, new supply, new fields
and new technologies, is full of vitality. In recent years, influenced by the economic
and social development, the constantly updated consumption concept and with the rapid development of technology in the Internet field, the new consumption
economy such as health care, education, entertainment and tourism is changing with each passing day. In addition, under
the influence of COVID-19, “Contactless delivery” continues to be popular
in online shopping, takeaway, and online consultation. Combined with the impact
of the epidemic, this paper makes an in-depth analysis of the development of China’s
new consumer economy, as well as the opportunities and challenges.