TITLE:
The Impact of Access to Electricity on E-Commerce Adoption in Ghanaian SMEs, an Empirical Analysis
AUTHORS:
Christiana Twi-Brempong, Hejun Gu, Tetelesti Oppong-Baah, Isaac Owusu, Edward Gyamfi, Jovanka Pinas, Elina Kim, Adjoa Afedua Nsaful, Frederick Adjei Boateng, Deborah Ofosu, Emmanuel Nketiah, Mavis Adjei, Samuel Koranteng Fianko, Kweku Kyei Gyamerah, Joyce A. Owusu
KEYWORDS:
E-Commerce, Small and Medium-Sized Enterprises (SMEs)
JOURNAL NAME:
Open Journal of Business and Management,
Vol.8 No.1,
December
30,
2019
ABSTRACT: This paper explores the impact of selected factors that affect the
adoption of E-commerce among small and medium-sized enterprises (SMEs) in Ghana,
with emphasis on access to electricity. The data included figures for the
country’s population growth (PG), secondary education (SEC), individuals using
the internet (IUI), broadband subscriptions both fixed and mobile (BBS), access
to electricity (AE) and secure internet servers (SIS). The data was from the
year 2007 up to 2017. The main objective is to identify the various factors that impact e-commerce adoption in Ghana. This study uses regression to
conduct an empirical analysis on the
impact these factors have on e-commerce in Ghana. The study found that access to
electricity had a strong positive relationship with e-commerce adoption in the
country. This can explain why e-commerce has not been broadly adopted and used
in Ghana since the country has been experiencing a huge power crisis for the
past decade. Broadband subscription and secure internet servers also
impacted e-commerce adoption at various percentages but access to electricity
was statistically significant. Based on the findings, the author suggests that
the government, policymakers and other stakeholders make great efforts to solve
the power crises in the country as doing such will give businesses an incentive
to conduct business online.