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Lagerkvist, C.J., Berthelsen, T., Sundstrom, K. and Johansson, H. (2014) Country of Origin or EU/Non-EU Labelling of Beef? Comparing Structural Reliability and Validity of Discrete Choice Experiments for Measurement of Consumer Preferences for Origin and Extrinsic Quality Cues. Food Quality and Preference, 34, 50-61.
https://doi.org/10.1016/j.foodqual.2013.12.009

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