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Clemons, E.K., Wilson, J., Matt, C., Hess, T., Ren, F., Jin, F. and Koh, N.S. (2016) Global Differences in Online Shopping Behavior: Understanding Factors Leading to Trust. Journal of Management Information Systems, 33, 1117-1148.
https://doi.org/10.1080/07421222.2016.1267531

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