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Ma, Y. (2012) Decision-Making Model of Return Strategy for B2C e-Retailers. Master’s Degree Thesis, University of Electronic Science and Technology.

has been cited by the following article:

• TITLE: Review and Prospect on Return Problems of E-Commerce Platform

  AUTHORS: Huaman Han

  KEYWORDS: E-Commerce Platform, Return Policy, Research Summary

  JOURNAL NAME: Open Journal of Business and Management, Vol.7 No.2, April 18, 2019

  ABSTRACT: At present, the development of E-commerce has led to a large number of returns from consumers, which has become an important challenge for E-commerce enterprises. In order to better study the return problems of E-commerce platform, this paper reviews the research on the return problems from two aspects: the different nodes of the supply chain and the types of return strategies, and gives the research prospects.