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Cialdini, R.B., Cacioppo, J.T., Bassett, R. and Miller, J.A. (1978) Low-Ball Procedure for Producing Compliance: Commitment then Cost. Journal of Personality and Social Psychology, 36, 463-476.
https://doi.org/10.1037/0022-3514.36.5.463

has been cited by the following article:

• TITLE: How to Raise Teachers’ Motivation through “Nudges” and Attribution Theory

  AUTHORS: Kevin Brinkmann

  KEYWORDS: Behavioral Science, Cognitive Science, Innovation, Social Problems, India

  JOURNAL NAME: Open Journal of Social Sciences, Vol.5 No.11, November 7, 2017

  ABSTRACT: Teachers’ motivation correlates positively with better teaching practices, higher student motivation, and better overall well-being. This case study reflects on an innovative approach being used to raise teachers’ motivation in India. The approach combines Nudge Theory (from the discipline of Political Science) and Attribution Theory (from the discipline of Psychology) into a comprehensive strategy that has the potential to change teachers’ long-term motivation, by changing their sense of identity.