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U. S. Karmarkar, “Subjectively Weighted Utility: A Descriptive Extension of the Expected Utility Model,” Organizational Behavior and Human Performance, Vol. 21, No. 1, 1978, pp. 61-72. doi:10.1016/0030-5073(78)90039-9U

has been cited by the following article:

• TITLE: Too Risk-Averse for Prospect Theory?

  AUTHORS: Marc Oliver Rieger, Thuy Bui

  KEYWORDS: Cumulative Prospect Theory, Decisions under risk, Risk-Aversion, Probability Weighting, Value Function

  JOURNAL NAME: Modern Economy, Vol.2 No.4, September 21, 2011

  ABSTRACT: We observe that the standard variant of Prospect Theory cannot describe very risk-averse choices in simple lotteries. This makes it difficult to accommodate it with experimental data. Using an exponential value function can solve this problem and allows to cover the whole spectrum of risk-averse behavior. Further evidence in favor of the exponential value function comes from the evaluation of data from a large scale survey on preferences over lotteries where the exponential value function produces the best fits. The results enhance the understanding on what types of lotteries pose potential problems for the classical value function.