TITLE:
Identification of the Type of Strategic Policy for Sustainable Development on the Basis of Territorial Characterization. A Case Study in Canton Baños de Agua Santa, Tungurahua, Ecuador
AUTHORS:
Jose Fabian Fonseca Vasconez, Andrea del Pilar Ramirez Casco, Mario Alfonso Arellano Diaz, Xavier Sulca Guale
KEYWORDS:
Processes Management, Sustainability, Territorial Ordering, Tourist Destination
JOURNAL NAME:
Theoretical Economics Letters,
Vol.7 No.5,
August
24,
2017
ABSTRACT: This study was carried out in
Banos de Agua Santa, Province of Tungurahua-Ecuador; From the time of Spanish
colonization to the present day, the failure to implement sustainable development
policies has led to the decline of some economic activities and has driven
tourism as the main source of income without structured sustainable guidelines
with established planning for which becomes a fundamental alternative axis,
generating the depletion of tourism resources and territorial disorder, the
product of an imposing mercantilist system that guides competitiveness in an
indiscriminate way. In correspondence the objective was to identify the type of
strategic policy for the sustained development of the tourist destination
referred to. Methodologically the study uses theoretical methods such as
analysis and synthesis, inductive-deductive, historical-logical, others of the
empirical level, among which we can cite the criterion of experts, matrices of
analysis such as: external factor evaluation (EFE), evaluation of Internal
factors (EFI), SWOT analysis, strategic evaluation and position of action
(PEEA) and descriptive statistics. The results obtained were the determination
of the present and future incidence of economic activities in the territory
under study and the projection of the type of strategic policy for sustainable
and responsible management of natural, cultural, socio-productive resources,
preventing different Economic cycles, through the evaluation of their productive
factors.